Question to the HM Treasury:

To ask the Chancellor of the Exchequer, how many social media accounts her Department operates; and how much her Department spent on social media (a) subscriptions and (b) advertisements on each social media platform in each of the last three years.

HM Treasury communicates across a range of media channels in order to reach its target audience effectively. Channels are selected based on whether they will reach the intended audience on a specific issue to have the most impact.

Social media is an essential part of government communications and is used to inform the public directly about matters which may affect their lives or interests.

The department currently operates 6 social media accounts in total, on Facebook, LinkedIn, X, YouTube, Instagram and Discord.

HM Treasury has spent £0 on advertisements on social media platforms in each of the last three years.

HM Treasury has a recruiter licence/subscription with LinkedIn which cost £14,800 in the Financial Year 2022-2023, £15,480 in the Financial Year 2023-2024 and £16,500 in the Financial Year 2024-2025.