BBC (Proposed Cuts)
Debate between Martin Vickers and Paul Blomfield
Paul Blomfield
I absolutely agree with the hon. Gentleman’s point about regional identity; in fact, I was coming to that. My point about the spiral of decline is that, if evening programmes became national—“Radio England”—they would, by any definition, cease to be local, and the reason for listening to them would disappear. If afternoon programming becomes regional, the same will happen. In Sheffield, we are rightly proud of being part of Yorkshire, which is an important part of our identity. However, although Yorkshire is our region, it is not our community. Yet that point—precisely the point that the hon. Gentleman makes—is not understood by the BBC management in London.
Let me illustrate that by reference to the plans for shared sports coverage. Sport is very popular with the Radio Sheffield audience, and I have no doubt that the same is true around the country. Nobody else provides that service, and on a Saturday afternoon the station is the most popular station on the dial in south Yorkshire. One in four radio listeners are tuned in to Radio Sheffield. However, under the BBC plans, when Sheffield United play at Elland Road—as we will next year when we are promoted: I have to declare another interest at this point—the commentary will be provided by Radio Leeds. I recently pointed out to the director-general of the BBC—at the meeting to which the right hon. Member for Bath referred—that Sheffield United fans would rather switch off than listen to a Leeds-based commentary. He recognised that that was a problem and said that the BBC needed to provide more neutral football commentary—completely missing the point. As a Sheffield United fan, I listen to Radio Sheffield’s away commentary precisely because it is not neutral—because it is partisan and because Keith Edwards knows the club inside out and cares about it, just as I do.
Martin Vickers
As a blades supporter, I can understand what the hon. Gentleman is saying. Does he agree, however, that it is even more important for teams in the lower leagues—such as Grimsby Town, which is temporarily residing in the Blue Square premier league—and other local sports clubs to be covered by local radio? Without it, our 7-nil victory on Tuesday evening would not have been widely reported.
Paul Blomfield
That is an incredibly important point. I worry that, when the away coverage comes from London, as under the BBC’s proposal, a whole range of clubs will fail to get any commentary.
This issue goes beyond football. Local radio works because it is partisan, because it is rooted in communities and because it identifies with people, speaking to them and for them. Take that localness away and we will take the listeners away. As I mentioned earlier, BBC local radio in England has an estimated 7.5 million listeners, an increase of around 500,000 on last year and 700,000 more than the previous year. Cutting local radio in this way, when listener numbers are going up, makes absolutely no sense. If the current consultation launched by the BBC is to have any validity, I trust that it will listen to the huge number of voices raised in support of local radio and think again.