Young Children’s Screen Time

Julie Minns Excerpts

Tuesday 10th February 2026 Westminster Hall

[Mr Charters]

I thank my hon. Friend for all the work he is doing through the Labour group for men and boys. It is refreshing that this Government, and particularly the Secretary of State for Science, Innovation and Technology, are carefully considering this with a lot of deep thought. The consultation will not look just for one silver bullet; it will look at a variety of options.

Children are spending hours a day on platforms designed to maximise engagement and deliver constant dopamine hits through short-form video content and infinite scroll loops. The evidence increasingly shows that that is affecting attention, behaviour in schools, sleep and emotional regulation.

[Ms Julie Minns (Carlisle) (Lab)]

I am at the other end of my parenting journey—my little girl is 24 today. She is a paediatric nurse and has drawn my attention to the “Cocomelon” channel on YouTube, which is a sensory overload. Does my hon. Friend agree that it is about not just the length of time, but the content—and sometimes the garish audio and colour of that content?

[Mr Charters]

I wish my hon. Friend’s daughter a happy birthday and thank her for the work she is doing as a paediatric nurse. “Cocomelon” has been described as “visual fentanyl” for young children. What is much more appropriate, particularly at a younger age, is more hand-drawn types of content, like “Peppa Pig”. Perhaps we all ought to go for a bit more Peppa and a bit less JJ.

You need not take my word for it, Sir Jeremy: research published by the Department for Education showed that nearly 98% of children under the age of two engage with screens every day. A University College London study in 2026 has found that toddlers now average about two hours of screen time daily—far more than my little lad is allowed. Analysis from the Centre for Social Justice estimates that, very sadly, nearly 800,000 under-fives are now using social media. Ofcom data from 2024 reveals that one third of five to seven-year-olds are using social media without any supervision. That scares the living daylights out of me as a parent.

Such data is stark, but it is just part of the story. Somewhat ironically, I turned to social media to ask my constituents about their own experiences with their young children, and they expressed concern about more than the quantity of screen time that children have. Parents responded that they were even more worried about the type of content to which children are exposed. One teacher shared with me feedback from NASUWT’s “Better Deal on Behaviour” report, with a year 1 teacher describing how children were beginning to mimic inappropriate behaviour that they had seen online, despite being far too young to understand it. Another raised the idea of digital diets. They made the point that screen time can range from something as harmless as using Google Maps to find the local library, to accessing inappropriate material. To go back to the words of Mr P, not all screen time is created equal.

On this point, it feels timely to mention that I am pleased the Government have this week launched a new campaign, “You Won’t Know until You Ask”, to address harmful content. That follows the finding from YouGov that half of British parents admit to never speaking to their children about toxic content. Encouraging parents to sit down with their children and talk about online harms helps to break down barriers. It is a healthy step in the right direction.