UK Democracy: Impact of Digital Platforms

Bobby Dean Excerpts

Thursday 3rd April 2025 Commons Chamber

[Bobby Dean (Carshalton and Wallington) (LD)]

I thank the hon. Member for Lagan Valley (Sorcha Eastwood) for an excellent opening speech. It almost made me feel like putting down my own speech, because I thought there was nothing more I could contribute. I thank her so much for that introduction.

It is worth saying that the people who will be speaking in this debate are probably not fearful of technology itself. I consider myself a digital native: I grew up with MSM and Myspace, and I enjoy the connectivity that social media brings to us all. It has transformed our society in ways that are for the good, but without a doubt we do have a problem: we have a big problem with content, we have a big problem with addiction, and, as the hon. Lady articulated so clearly, we have a problem with power.

I will begin with content. There has been a huge rise in the level of hate, misogyny, violence and pornography we are seeing on our social media feeds. I am certain that I am not imagining that. I am sure that the stuff that pops up on my “For you” feed on X was not there a few years ago, prior to Musk’s ownership. The sorts of things that have been pushed towards me as a youngish man are an absolute disgrace. A few months ago, there was a knife crime incident in my community, just yards away from my office. The footage of it circulated online within minutes. Again, I am sure I am not kidding myself that a handful of years ago that piece of content would eventually have been taken down. Today, Meta-Facebook has shown no interest in taking that down. That shocking footage is still circulating around my community, and shame on them for that.

That sort of content rises to the top of algorithms because it is emotionally charged: it disgusts, it enrages and it sparks fear. That works for social media companies, because that is how they generate their profit. When we apply that kind of emotionally charged content to news, it is no longer judged by its veracity or the insight it provides, but by its ability to provoke, with the result that misinformation travels much more quickly than the truth.

On addiction, we have to understand that this form of emotional engagement is new. There are people out there who say that we have always had emotionally engaging content via TV, radio and newspapers, but the type that happens on these platforms is genuinely new because it is addictive by design. Once upon a time, the brightest minds in the world all wanted to work in law and medicine. Now many of them are working for big tech companies, trying to work out the circuitry of our brains to keep us addicted to their platforms. They do that because we do not pay for those platforms, but we do pay for them with our attention. The more we look at their platforms, the more ad revenue they generate. That is new, and we need new regulation to address it.

The second, interrelated element of addiction is the way it interacts with algorithms. We funnel people down echo chambers and reduce their exposure to the other person’s view. Ultimately, that damages critical analysis and leads to the kind of polarisation that I believe we are seeing in our politics today. With unregulated content full of misinformation being supplied to people incessantly, as we remain addicted to our devices and stuck in bubbles, we think to ourselves, “Just imagine how dangerous this could be if the technology got into the wrong hands.” But, of course, it already has.

As a liberal, I am always sceptical of concentrations of power, because we know how vulnerable it leaves society. We have somehow allowed big tech to make the argument to us and to Governments across the world that its oligopolistic power over this industry is justified—a natural order, somehow, and something we should make an exception for in our global economy. In doing so, we have allowed a handful of firms to dominate the digital world. They control huge amounts of our personal data, and now they control our discourse, too.

As has been mentioned, the vast majority of 18 to 24-year-olds use social media as their primary news source. As each generation passes, the role of TV, newspapers and radio will only continue to diminish. I was at a careers fair at a local school the other day, and a young kid came up to me—he must have been about 13 years old. Almost immediately, he started talking to me about Donald Trump in a positive way. When I asked him where he was hearing all this stuff, he of course answered, “TikTok”. His mates all giggled, because they were all doing exactly the same thing. I do not think we are treating this with the seriousness that we need to.

I will make just one more remark about the media environment. Lots of the more clickbaity outlets generate their revenue not by the quality of their content, but by how many people they manage to get on to their website. That is how they get ad revenue. Many of the more considered—and, perhaps, critical—publications are often behind a paywall. This situation is driving a lot of our public conversation at the moment, because of what media is available to people for free. If most people are getting their news from these digital platforms, we are left at the whim of those in charge of those platforms. Those people not only have control of their platforms to manipulate our discourse, but have huge amounts of personal wealth, and can, sadly, interfere with politics in a way that people have always been able to: through donations and the influence of their personal wealth. This is a double-edged sword for us.

As we have seen, this kind of wealth and influence has had real-world impacts. Most recently, we have seen Elon Musk’s role in the US elections; if we think back a bit further, there was a kind of intransigence from Facebook over the dark ads that ran during the Brexit campaign, when nobody knew who was responsible for running those campaigns for some time. As was explained earlier, the organised pile-ons and everyday disruption attempt to silence politicians in their contributions to everyday debates.

Over the past few years, it felt like we were starting to make some progress in society on this topic; we had the formulation and introduction of the Online Safety Act, and it felt like greater efforts were being made to check the power of social media giants. However, right now, it feels like we are about to go backwards again. In reaction to the election of President Trump, we saw Meta rolling back its moderation capabilities. In the UK, legislation such as the Online Safety Act and the Digital Services Act—some of the few tools we have in our toolbox to tackle these social media giants—are up for discussion as part of a wider trade negotiation with the US. We must fight hard to keep those tools in our toolbox and keep those protections, but we are kidding ourselves if we think those alone will be enough.

A free press is a fundamental pillar of a liberal democracy, and these digital platforms are threatening it. As well as protecting the legislation we already have, this House needs to start talking about what further action we can take. Without it, all our places are under threat.