Queen’s Speech Debate

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Department: HM Treasury
Wednesday 11th June 2014

(9 years, 11 months ago)

Lords Chamber
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Baroness Benjamin Portrait Baroness Benjamin (LD)
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My Lords, I am delighted that the gracious Speech highlighted the Government’s commitment to continue building a stronger economy and a fairer society, especially for our children. The inclusion of the Modern Slavery Bill, the extension of free childcare for more disadvantaged two year-olds and the Serious Crime Bill, which will tackle child neglect, are all welcome news. I look forward to debating those issues, as they will dramatically affect out children. However, I was slightly disappointed not to have heard anything about the creative industries, as this is an area that also affects our children and young people’s well-being.

First, I congratulate the Government on the bold initiatives they have already taken to help our creative industries. Because of tax credits, Britain has become a magnet for international film, television and animation productions. The introduction of tax credits for the theatre was also welcome news. However, there are still major issues that need to be addressed. Two of them are very close to my heart.

The first is the representation of our diverse society in the media, especially in film and television, both on screen and, most importantly, behind the camera and in the boardrooms where, at present, a person of colour is a very rare sight. During awards ceremonies there is virtually no diverse representation in the production teams receiving awards, which is always so disheartening. This lack of diversity in the media is an issue I have tackled for the past 40 years, and although great strides have been made during that time, more desperately needs to be done for the sake of our young people, who need to see themselves reflected positively in our society and be given role models to aspire to.

I am pleased to say that the honourable Ed Vaizey, who I have been working with, is making exciting progress by gathering interested parties from across the creative industries to find a permanent and inclusive way forward. We must not fail. We must seize this opportunity to make a lasting difference, because major British successes, like “12 Years a Slave” and the soon to be released “Belle” demonstrate the untapped talent we have in this country. Opportunities need to be accessible for this success to continue.

The National Film and Television School, which trains the next generation of film makers, is holding a Striving for Diversity Nirvana gala, which I chair, so I declare an interest. Its aim is not only to celebrate the UK’s diverse talent but to provide a career path for those from diverse backgrounds to learn creative skills. This is all good news, but as I said before, more needs to be done to reassure young people who feel alienated by the lack of inclusion. Perhaps the Government can tell the House what more is being done to ensure that we have positive outcomes on diversity in the creative industries.

The second issue I wish to address is the need for more investment in children’s television programming—and again I declare an interest. Pact, the Producers Alliance for Cinema and Television, is leading a campaign to introduce a tax credit for children’s live-action television. The Government’s investment in media tax credits has demonstrated a healthy rate of return in both domestic investment and overseas interest in co-productions. Why not open up these opportunities to the makers of children’s productions by introducing a tax credit, not just for animation but for children’s live-action television as well: entertainment, documentaries, factual and current affairs, but most of all dramas?

The Children’s Media Foundation also believes that a tax incentive will stimulate commissioning of more uniquely British programming and encourage international collaboration. This is so important, because, in the past 10 years, we have seen a significant decline in the number and range of quality programmes produced for children in this country. Ofcom’s statistics are simply shocking: only 1% of newly made programmes are made in Britain. That is not good enough, and it matters. If our children are to feel part of the society in which they live, they need to see themselves represented on screen, to help them understand their world. So they need to be engaged by programmes, websites and apps of relevance. If this tax incentive can stimulate ITV to start commissioning children’s programmes again and encourage the international giants, Disney, Cartoon Network and Nickelodeon, which all want to increase locally produced UK-relevant programmes, this can only add to the variety of programmes that speak to our children.

The BBC is the dominant and sole remaining buyer of children’s content, so a tax credit would address the current market failure in PSB children’s programming. For a modest investment, the UK could support a sector that often struggles fully to finance programmes. It would also support a sector that acts as an incubator for on-screen and off-screen talent, providing valuable training and skills development. The economic and financial case is very strong. More production would take place in the UK; more studios would be used here; more technical and production staff would be employed; more British talent could write, compose and perform; and programmes would have more export potential through international and format sales. This is a win-win situation from every angle because the cultural case is also overwhelming. A tax credit would secure relevant British programming for a generation of children to come. We can all gaze back at our favourite children’s programme through the square window. A tax credit would ensure that there was less cultural invasion.

There is much concern about the media that our children consume. We worry about the influence of the internet, games, television and advertising, and about other sinister influences on our children. However, so often we do little to support what is good, relevant, challenging, stimulating and meaningful for them. Why is that? A society is judged by how it treats its children and what it provides for them. Therefore, will the Government consider putting measures in place to bring about a tax credit for children’s television productions? This tax credit is essential. It is desperately needed for our children and our young people’s well-being and it should be put in place now, during this Parliament, as a gift for our children.