Pension Credit: Applications

(asked on 16th October 2024) - View Source

Question to the Department for Work and Pensions:

To ask the Secretary of State for Work and Pensions, for what reason the average number of pension credit applications processed within 50 working days dropped between (a) 2019-20 and (b) 2022-23.


Answered by
Emma Reynolds Portrait
Emma Reynolds
Parliamentary Secretary (HM Treasury)
This question was answered on 24th October 2024

The department supports customers to claim Pension Credit through a range of take up campaigns. In June 2019, the BBC announced its intention to limit free TV licenses to people 75+ and in receipt of Pension Credit from June 2020. The subsequent mass mailing to existing free licence holders contributed to a significant spike in calls to the Pension Service, and in 2022-23, the department continued to provide vital financial support to pensioners on a low income through Pension Credit.

DWP launched a comprehensive communications campaign to raise awareness of Pension Credit and encourage pensioners to apply for it. The campaign included advertising in national and regional newspapers and on broadcast radio and television as well as promotion of Pension Credit via internet search engines and on social media. This, together with success of the Help for Household campaign, led to more than double the level in Pension Credit applications compared to the previous year.

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