Question to the Ministry of Housing, Communities and Local Government:

To ask the Secretary of State for Housing, Communities and Local Government, how many social media accounts her Department operates; and how much her Department spent on social media (a) subscriptions and (b) advertisements on each social media platform in each of the last three years.

a) MHCLG Communications operate four social media accounts for MHCLG. Comms do not hold any subscriptions for these accounts

b) The MHCLG Communications costs to date (excluding VAT) of advertising on each social media platform over the last 3 years:

2022/23:

Meta - £591,780.28

LinkedIn - £215,043.04

Twitter - £150,037.83

NextDoor - £35,132.37

2023/24:

Meta - £508,648.87

LinkedIn - £199,990.22

Reddit - £160,410.28

Nextdoor - £38,999.29

2024/25:

Meta: £220,533.63

LinkedIn - £493.83

Reddit - £92,056.91

NextDoor - £32,271.44

The total cost of the LinkedIn for recruitment for the years 2023-24 and 2024-25 was £42,034.80 (excluding VAT) per year. The cost includes a recruiter licence, 21 job slots, MHCLG LinkedIn Careers page and dashboard manager seats