Question to the Department of Health and Social Care:

To ask the Secretary of State for Health and Social Care, if he will take steps to help increase levels of awareness of the potential merits of switching to (a) vapes and (b) other alternatives to smoking among adult smokers, in the context of nicotine product display restrictions.

The youth vaping call for evidence, published in 2023, demonstrated that vape flavours are one of the main reasons that vapes appeal to children. However, we recognise that vape flavours can also be a consideration for adult smokers seeking to quit smoking.

That is why it is important we strike the balance between restricting vape flavours to reduce their appeal to young people, whilst ensuring vapes remain available for adult smokers as a smoking cessation tool. Before laying any regulations in Parliament, we will undertake a full public consultation to ensure we get this balance right, and consider the views of a range of stakeholders. We will also undertake a full impact assessment on any future flavour restrictions.

The Tobacco and Vapes Bill includes regulation making powers to limit how nicotine products are displayed. These are also subject to consultation. Adult smokers will still be able to access vapes as well as other alternative methods to stop smoking. Vapes are commonly used alongside behavioural support within local Stop Smoking Services, helping thousands of adults each year to live healthier lives. In addition, our national Swap to Stop scheme is supporting adult smokers to swap cigarettes for vapes.