Question to the Department of Health and Social Care:

To ask the Secretary of State for Health and Social Care, what steps his Department is taking to support (a) Birmingham Erdington constituency and (b) other areas covered by the Birmingham and Solihull Integrated Care Board to address the barriers to respiratory diagnostics identified in the report entitled Right Test Right Time, published by Asthma and Lung UK in August 2023.

In addition to the development of community diagnostic provision, on Monday 4 November the Birmingham Solihull Integrated Care Board (ICB) launched a system-wide campaign to encourage people to ‘breathe easy’ by getting their vaccines. Focusing primarily on flu, COVID-19, and the respiratory syncytial virus, the Breathe Easy campaign was designed to engage with people who are over 65 years old and living in the postcodes where it is known that vaccine uptake is low, as well as those who are aged six months to 64 years old and who have an increased risk of getting seriously ill from COVID-19 because of a health condition or treatment. The ICB is also urging pregnant women who are between 28 and 32 weeks of their pregnancy to ensure they are doing all they can to protect themselves and their unborn baby.

Radio, bus stop, bus interior, community radio, billboard, online, and supermarket adverts are all currently live, and will run until Christmas 2024. This campaign forms part of the integrated care system’s winter communications plan, which has been developed to bring partners together across the system to help create a movement asking people to take personal responsibility, drive action, increase trust in community health services, and educate, to prevent ill-health and ultimately protect the health of yourself, others, and the local National Health Service.