Question to the Department for Environment, Food and Rural Affairs:

To ask the Secretary of State for Environment, Food and Rural Affairs, what steps she is taking to raise public awareness of the Countryside Code.

The Countryside Code was refreshed and relaunched in 2021 and a long term campaign to promote the messages of the code began. Over the last two years Natural England has worked with a variety of stakeholders and partners to promote the Code. A major focus of the campaign has been engaging with new audiences through the use of social media and other innovative communication techniques. Over the last year we have used social media influencers to engage with new audiences and built dedicated webpages (www.countrysidecode.org) which has allowed us to share campaign assets with the public. For 2023/24 we will continue to build on our partnership work including taking the Countryside Code to face to face events and we are in the process of setting up an exciting project that will provide branding and resources for our younger audience.