Oral Answers to Questions

Julie Hilling Excerpts

Thursday 10th January 2013 Commons Chamber

[Mr Vaizey]

I do not think that a universal service obligation would be appropriate for broadband, but, as I have said, we have an ambitious programme, with £500 million going to ensuring that everyone has access to 2 megabit broadband by the end of this Parliament.

[Julie Hilling (Bolton West) (Lab)]

12. If she will commission an inquiry into the media coverage of women’s sport.

[The Secretary of State for Culture, Media and Sport (Maria Miller)]

I am absolutely committed to seeing more coverage of women’s sport, and I support the Women’s Sport and Fitness Foundation’s call for more action in this area. The Olympics and Paralympics showed clearly that there is an appetite for women’s sport, for which the BBC and Channel 4 secured strong audiences. Rather than have an inquiry, I am bringing together broadcasters, journalists and women leaders in sport to ensure more coverage of all our sporting achievements by both men and women.

[Julie Hilling]

The Women’s Sport and Fitness Foundation says that the media devote about 5% of their sports coverage to women’s sport. However, about 20% of the BBC’s coverage is of women’s sport, which raises questions for other outlets. Some 36% of the medals won at the Olympics were won by women, but women’s sport receives only 0.5% of sport sponsorship. What will the Secretary of State do to tackle this unacceptable situation?

[Maria Miller]

The hon. Lady has shown that this is not about asking what the problem is—she has clearly articulated it. There is an appetite to watch women’s sport and we need to ensure that it is followed up by more broadcasting and coverage in the press. I was pleased to hear the BBC announce in December that it will broadcast all of England’s UEFA European women’s championship games when the team heads to Sweden in July, and the semi-finals and finals, across BBC 2 and BBC 3. In addition, all other peak-time matches will be broadcast on BBC 3. That is the sort of action we want to see, and it will set a bar for the other channels and media to follow.