(3 years ago)
Commons ChamberIt is a challenge I happily accept. As a result, we probably have similar tastes in music, although not identical. We grew up during the same era. Where we do agree is that we both share a love of music —it is tremendously important to me. It is also tremendously important to this country; we are exceptionally good at it and have been for many years. The music industry’s importance to the UK economy is frequently cited—as the Select Committee points out, it contributes more than £5 billion in gross value added—and we are the second biggest exporter of music in the world, which does an enormous amount in terms of global Britain and the projection of our soft power. The music industry is a huge success story.
The UK’s exports have great potential, but it is worth my flagging the fact that the UK’s music share is beginning to decline: in 2015, we took 17%, but that has now fallen to 10%. That is because of the growth of new markets—in particular, Latin America and the developing economies—and the advent of things such as K-pop. I do not know whether the hon. Gentleman is a fan of K-pop; I have to say that it slightly passes me by, but I recognise that it is extremely popular.
The hon. Gentleman and I have followed the music industry for many years. He declared his interest as a performer and songwriter—indeed, I have heard him play many times—and I should declare that my son works in the music industry for Columbia Records, which is part of Sony Music. I have learned a great deal about the economics of the music industry from him, but my love of music and involvement in the industry pre-date his birth by quite a number of years.
The hon. Gentleman talked about when he first got involved in music industry issues; I go back rather further: my first involvement was 35 years ago when I supported the music industry campaign for the introduction of a blank-tape levy. I fear that some in the Chamber may not even know what a blank tape is, let alone a levy on one. It dated back to the years when—this is guilty admission time—one could sit with a cassette tape recorder waiting for a song to come up on the top 20 and then record it. That was piracy and a breach of copyright and was to be condemned. When I learned more, I recognised that it was not to be encouraged and that there should be a levy. Some in the industry still advocate a levy, albeit not on blank tapes but on devices such as iPods or smartphones.
Blank tapes were an early example of the threat to the music industry from piracy, which of course increased dramatically with the advent of the internet. The hon. Gentleman talked a little about the threat that emerged from illegal downloading and, in particular, peer-to-peer file sharing and the growth of companies such as Pirate Bay and technology such as LimeWire.
I recall, when I was its Chair—a little while ago now—taking the Select Committee to see Lucian Grainge, about whom I want to say a word because, although the hon. Gentleman did not name him, he referred to him. Lucian Grainge is the chief executive of Universal Music and is going to bank a huge amount of money this year because Universal Music has just conducted a very successful initial public offering and sold a 10% share. As chief executive, he is going to profit from that and we should celebrate that: Lucian Grainge is a British music industry executive who has built Universal Music into the most successful company in the world. As a Conservative—somebody who can celebrate that success—and a British citizen, I am delighted that he is going to do so well, but the whole company will do well, too. It is a remarkable success story, because when we went to see him back in 2008-09, he told us that he was seriously concerned that the industry itself was going to die, such was the extent of the threat to the industry at that time as a result of piracy. Beginning in the early 2000s, there was a 15-year decline in music industry revenue that was directly attributable to piracy.
The right hon. Gentleman mentions Lucian Grainge; he may be aware that were an artist in Britain to produce a song and get 1 million streams, they would receive around £100, so to receive the £153 million that Lucian Grainge gets, that artist would need 1.5 million million streams. While Lucian Grainge may be a great corporate man, making £3 million a week, he has never produced any music that we would ever want to listen to. Surely the right hon. Member cannot justify that level of greed when there is poverty in the spring of our creativity across this land.
When, about 15 years ago, I attended the Music Industry Trusts Award dinner where Lucian Grainge was honoured, I heard from the artists whom he had spotted and signed up. In particular, I remember Take That, who said they became as successful as they did due to Lucian Grainge’s support. Yes, he does not necessarily play an instrument—he may do so in a not particularly professional way, although I may be doing him an injustice there—but he is an extraordinary talent in the industry. He does what labels are there to do: he goes out and finds talent, invests in it, builds it up and makes it into the global stars whom we celebrate.
(3 years ago)
Commons ChamberThere is more choice; there are more artists. Some eight out of 10 artists earn less than £200 year from streaming, which is not acceptable.
I will come to the right hon. Gentleman in a moment, because no doubt he will want to remind us how reasonable it is that the CEO of Universal gets £153 million a year, which is more than the entirety of sales and of streaming for all UK artists and songwriters, including people such as Ed Sheeran. To get that from streaming, as I mentioned, he would have to have 1.5 million million streams. Despite the claims that he does play a musical instrument, I doubt that he could create that. On that point, I give way.
The hon. Gentleman makes a great deal of how little an artist receives for 1 million streams, but in fact, 1 billion streams is not that much. To give an example, Mabel, one of our most successful up-and-coming artists achieved more than 4 billion streams. The income from 1 million streams is equivalent to the income from 1,000 CD sales. CDs do not cost a huge amount, which is why many artists do not receive a great deal of income, because they are not being listened to in the quantity that generates the large incomes that successful artists enjoy.
The point I was making is that the share that is given to up-and-coming musicians is not enough. The right hon. Gentleman may claim that 1 million streams is not very much, but I would very much enjoy a small fraction of that for this speech anywhere it was shown. It is a lot for a musician to break through that million mark. I appreciate that, in the global marketplace, there are stars who break through into the billions, but that is not the point. The point is that we in Britain should be nurturing our young people to come forward as composers, artists, performers and song writers. If they are going to have the facility to invest in their own skills, equipment and song writing, and if we are to have a situation where we have a broad diversity of people and the future music industry is not completely reliant on people with rich parents, we need to give due reward on streaming to those people who will create the joy and music of the future.
There are new opportunities—TikTok, YouTube and so on—that did not exist in the past for people to express themselves; it is not the case that someone cannot possibly achieve everything without a label and therefore they need this immense amount of money. As was briefly mentioned, the managing director of Universal does not pay British tax, but in addition, the way the finances are managed is such that some artists are paid in dollars and the Exchequer here does not see the fruits of British production, which we should enjoy as well as the artist having their due rewards.
The fact is that music is integral to Britain’s identity here and abroad, whether we go back to the Beatles, the Rolling Stones and Annie Lennox or look at what we have now in Adele, One Direction or whatever. The point has been made already about the hundreds of thousands of people in the industry and its importance for the export and tourism markets. I think we are duty bound to feed the people who are the creative engines of that success, and not to allow it to be sapped away through blood-sucking multinational corporations that hide the tax and keep the revenue and exercise market abuse and dominance in an atomised market of well-meaning people who, in their younger years, often sign contracts without the privilege of a huge legal team behind them to give them cover, so if they are fortunate in being successful, they find they are ripped off by these big labels and then are unable to go back and look at that contract again. Many of those contracts, of course, contain non-disclosure agreements, so we do not really know what is happening.
In a nutshell, we are talking about an industry of a collective of people who provide joy, happiness and exhilaration for the globe as well as Britain, and they have done so particularly during the pandemic, which has been so valuable for people’s mental health. It is important that those artists also have remuneration into the future; they should be able to plan for their retirement. I therefore agree that there should be a cut-off clause for contracts.
The Bill should progress to Committee stage. There has been a lot of debate, and that is a reason for it to be considered in Committee. It is all very well saying the issue should go to the Competition and Markets Authority. It should have gone to that authority; this is clearly an oligopolistic abuse. There is a case, of course, for artists to form themselves into a co-operative situation. It would be good if there were alternative forms of retail, through a sort of “good” music brand, so that we could move forward.
This is a first step that we should not resist because we are bombarded by the vested interests of the massive labels, which make billions of pounds while our people, who we want to nurture, are not getting a fair deal. We do not want these springs of creativity to dry up, so we need to move forward now and, in parallel with that, we need to look at the market abuse. We must continue on an iterative basis to improve the lot of up-and-coming and existing people in this great music industry of ours, hold our head up high and get back to the global No. 1 in the charts.