(4 years, 5 months ago)
Commons ChamberThe hon. Gentleman makes an interesting point. Sometimes when we publish a Select Committee report, I do regional radio across the whole country, and I often have to ask which radio station someone is from because their accent is not from the region. It just shows that, through radio and television, people move around the whole country, and that is really good. My hon. Friend and neighbour, the Member for East Devon (Simon Jupp), is a case in point: not only did he do well in the BBC, but he is now here in Parliament. That is probably a retrograde step—I did not say that, did I?
The hon. Gentleman has touched on an important point. In many parts of the media—this also applies to ITN—the reporters stay for a long time, and they become fixtures for the public as, basically, the people who give them the truth. That is one reason why there is now far more cut-through from regional programmes to the public than anything they are seeing on the national news or, indeed, in national newspapers. A lot of that is about continuity, but it is also about relevance.
I agree with the right hon. Gentleman too; I am agreeing with everybody tonight—it is very dangerous. He raises a really good point. People recognise the local face on the television and have seen them for a long time, so they trust them. I expect that he and all hon. Members usually find it much easier dealing with our regional BBC colleagues; we have much more rapport with them than with the national journalists and BBC presenters. That, too, is very useful.