(9 years, 9 months ago)
Commons ChamberI will not give way again if that is okay, as I have a lot to say in the next two minutes.
This week, on Monday 2 February, the commission’s new national advertising campaign launched a series of online display adverts to highlight the fact that anyone who is not registered will be unable to vote in the general election on 7 May. The adverts provide a direct click-through link to the gov.uk/registertovote page. On the same day, the commission also launched an online campaign across the 20 countries in which UK expatriates are most likely to live, to make expats aware that they might be able to vote and to encourage them to register to do so. The important point has been made several times by Government Members that everyone who is eligible to vote should be encouraged to register, and not simply those in certain groups.
The commission’s main national public awareness campaign for the UK parliamentary general election will begin on 16 March 2015 in Great Britain and will include television, catch-up TV and online advertising. The commission has set the ambitious target of 1 million additions to the register in Great Britain between 16 March and 20 April, with a further 10,000 in Northern Ireland.
Yes, we have, and the right hon. Gentleman will be pleased to learn that the Electoral Commission hit its target in the run-up to the last general election. I am pretty confident that it will do so again.