Thursday 9th May 2024

(7 months, 1 week ago)

Commons Chamber
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Justin Madders Portrait Justin Madders
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That is where the debate takes us, and that is a debate we need to have. We need to decide as a House and a country whether we think that the current model is sustainable. There is evidence mounting that it is not. Equally, I want to protect the BBC, what is good about it and what I value about it. That means that we have to face these issues. Not many businesses that decide not to charge 10% of their customers will survive for long, and people in a free society should not be criminalised for refusing to pay for a service that they do not use, so something will have to change. Either the BBC will have to change tack, or the Government or this place will have to fill that gap. If a council saw such levels of non-payment for council tax, the Government would be sending inspectors in to ask the council to deal with it. We are in a strange situation where we are ignoring a serious issue.

I note with interest that the annual report on the licence fee produced by the BBC claims that it visited more than 72,000 premises without a licence, but the report mysteriously fails to say what action was taken as a result. While it is difficult to find out precisely how many homes should be paying the licence fee, we can state with confidence that 72,000 visits is in itself a small proportion of the properties not currently paying the licence fee. It is time for an honest debate about our expectations over people paying the licence fee.

The flipside of failures in licence fee collection is whether the BBC is run efficiently as an organisation. It is a cliché—I am sure we will hear plenty this afternoon—that it is a bureaucratic monster stuffed with BBC lifers, but we have to ask whether it is run effectively. I have been told that six different stakeholders from four separate BBC departments attend pitches for new TV series. When an organisation has so many internal stakeholders, we have to question who exactly they are serving. Those tasked with governing the BBC have to ask serious questions of it and of themselves as to whether they are delivering true value for money in that respect.

I will reflect on the subject of governance for a moment. I take the point that the hon. Member for Stone made earlier, but I come to a different conclusion. The debate today will clearly have a large element about the BBC’s impartiality, and I do not think it is constructive for us to trade off instances where the BBC has failed in recent times to get that right. We can all say that it can and must do better. I agree that how internal complaints are resolved needs to be looked at with some independent oversight. However, I will focus on how the BBC reflects the diversity of viewpoints in its broadcasting and decision making.

Broadcast is not just about which political party has its voice heard, but who from those political parties speaks. It seems to me and my constituents that political coverage is massively dominated by voices from London. That same London-centric view is presented through all politics coverage, and frankly it plays into the impression of large swathes of the country that politicians are out of touch and obsessed with the comings and goings in Westminster, far removed from the realities of people’s lives. Fair play to the BBC, it does deign to visit the regions with “Question Time” and “Any Questions?”, although I recall a recent occasion when “Any Questions?” came to Cheshire, but the BBC still had to bus in the Labour spokesperson from London. It proves that you can take the BBC out of London, but you cannot take London out of the BBC. The same applies to programmes broadcast out of Salford, when everyone jumps on the first train back to London after the show finishes.

This is not a BBC for the whole country; it is a BBC that is still shaped by the same privately educated Oxbridge, London and home counties viewpoint that has dominated it since its inception. Every member of the board that I have been able to find schooling details for was privately educated. That means there is a real lack of diversity of thought, and that is reflected in the make-up of the senior echelons of management and editorial staff, raising serious questions about the BBC’s commitment to social mobility. It is no wonder that sometimes my constituents look at the BBC and ask, “Who are they speaking to?”

That does matter, because as figures on non-payment of the licence fee continue to rise, the more that people feel the BBC is talking down to them and does not have a voice in their community, the more likely they are to join the millions who have decided not to pay. If we are not careful, we will soon reach a tipping point where the licence fee model becomes unsustainable. As someone who actually wants the BBC to survive—maybe that makes me a BBC sympathiser—I want this place to look seriously at how we square that circle.

I declare an interest as a licence fee payer, not once but twice—I am sure that many other hon. Members who split their time between here and their constituencies are as well. Even if I were only paying it once, I am sure that I would think it represents far worse value for money than any other TV service that I pay for in terms of pounds per hour watched. On one level, that should not come as a surprise—I pay for the subscription services I do because they have things that I want to watch—but could I honestly say that, were I given a free choice, I would pay the licence fee? I probably would, but more and more constituents are asking that question, and will continue to ask it. It needs a serious, sustainable answer.

I do not think that the BBC can compete with on-demand subscription services in terms of quality or frequency of output. It does some great TV, but it cannot compete with the investment that some of the on-demand services provide.

Andy Carter Portrait Andy Carter (Warrington South) (Con)
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I am grateful for the hon. Gentleman’s indulgence. He is talking about the BBC’s TV services, but the BBC provides far more than just TV. He has not mentioned radio. I think that the BBC provides some of the best radio in the world, and that simply could not be provided by commercial operators. Does he agree that our nation is better served by having a diversity of voices from commercial providers and the BBC on the radio scene?

Justin Madders Portrait Justin Madders
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I agree that BBC radio is absolutely fantastic. If I choose to listen to radio, I usually end up listening to the BBC, and not just for the sports coverage but for all other coverage. The BBC’s radio offering is probably the one part that it has got right in getting a good spread of voices and opinions from across the country.

BBC local radio is really important. Radio Merseyside is important to a great many of my constituents, as my hon. Friend the Member for St Helens North (Conor McGinn) will attest. Some of the cuts to BBC local radio have been extremely regrettable, because it is a strength that we should be building on.

More generally, it is the BBC’s news element—be it on radio, online or on TV—that is critical to the BBC’s future. While some clearly think it has a bit of work to do to have everyone’s confidence that it is impartial, it is really important to our democracy in this era of disinformation and division to have a new source that is still trusted by the majority of people.

--- Later in debate ---
Andy Carter Portrait Andy Carter (Warrington South) (Con)
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Let me start by congratulating my hon. Friend the Member for Stone (Sir William Cash) on securing this important debate. I class myself as a critical friend of the BBC—I am not sure whether that makes me a sympathiser or not. I want to see the BBC prosper in the new media age, but that inevitably means we will see change at the BBC, in response to the global creative boom we are witnessing. As my right hon. Friend the Member for Ashford (Damian Green) said, we should not underestimate the soft power involved here: the selling of UK plc around the world by the BBC and its work. However, we simply cannot expect the British public to accept an ever-increasing licence fee if they perceive the values and approach of the BBC to be out of kilter with their world.

My constituents tell me that they value the BBC. They value a British public service broadcaster, particularly for news and current affairs, but it seems that the BBC does not value the type of news and current affairs that my constituents want, particularly around local news. It is disappointing that the one area where the BBC can genuinely make a difference—local provision—has been the area that has been cut and withdrawn in recent months. My constituents are concerned about opinions that are presented as facts. They want creativity and innovation, but they want to see the world through eyes that are from their local area. They want to see their town or their street reflected on the screens or heard through the speakers of their BBC radio station.

Its best and most distinctive content is unrivalled in range and quality, while being highly valued by listeners and viewers. Some of its services and programmes would simply not be possible to provide on a commercial basis. As I said earlier in response to the hon. Member for Ellesmere Port and Neston (Justin Madders), services like Radio 4 simply would not exist in the commercial marketplace.

The majority of my remarks will pick up on the comments made by my right hon. Friend the Member for Ashford about what the BBC should be doing as we move forward post the mid-term review, and thinking about the next licence fee settlement. The mid-term review provided a valuable insight into the BBC’s governance and regulation arrangements, and whether they have successfully enabled and effectively delivered the BBC’s mission and public purpose. I particularly welcome the mid-term review agreement with Ofcom and the recommendations to change the framework agreement, so that new BBC services are not automatically considered material changes.

There is lots of value in Ofcom publicising an annual view on the BBC’s position in the local news sector, and setting out its approach to considering the competition impacts of changes to BBC local news services, particularly in relation to the local press, which is struggling significantly. The BBC’s decision to move more of its resource online has a consequence and impacts local journalism that is supported by advertising. For me, Ofcom should take serious interest in that. Ofcom has said it will set out a view for the first time in November 2024, and subsequently use its annual report on the BBC to update its view. I particularly welcome that.

I will take a few moments to specifically look at the competition and market impact in relation to the audio and radio sectors. For context, let us start by looking at the audience of BBC Radio. The combined weekly audience for all BBC and commercial radio in the UK remains extremely healthy. Some 49.5 million people, representing 88% of the population, put their radio on every week to listen to a linear service. In the last quarter of 2023, the most recent figures published by Radio Joint Audience Research, BBC Radio’s share of total listening is 43.2%. One operator has 43% of the radio-listening market; that remains a significant, dominant position. The remaining 56% is split between myriad much smaller commercial operators. The BBC holds an extremely privileged position because of the scale of funding it receives, its unrivalled broadcast network and its ability to cross-promote its services, the like of which is not available to any rival operator, be that in television, radio or online.

I advocated changes to the BBC Trust back in the early 2000s, but it is fair to say that there has been a relatively light-touch approach to defining and policing the activities of the BBC that most closely resemble the commercial sector in the radio and audio world. Traditionally, this has included the main pop music services—Radio 1 and Radio 2—but the BBC is also increasingly leveraging its position in radio and audio into its online activities provided on the BBC Sounds platform.

This debate provides me with an opportunity to highlight the current process of consultation over the launch of new services on all platforms, including BBC Sounds, as well as the effectiveness of regulation and governance from Ofcom in ensuring its distinctiveness. Specifically, the review looked at how the BBC and Ofcom assess the market impact and public value of the BBC in an evolving marketplace and how this relates to the wider UK media ecology, including with regard to commercial radio and local news sectors, and other content makers and distributors. It is important that regulatory conditions for BBC radio services are not diluted and that the drive for the BBC to deliver distinctive output remains.

The BBC has been repeatedly and rightly criticised by Ofcom for not meeting the required standards of openness with stakeholders, especially when new services are being developed. Earlier, I detailed that a more structured consultation is required, which is what Ofcom is urging the BBC to do. The current framework places too much emphasis on the BBC’s own judgment and assessments of impacts, especially when considering the significance of change to its own services. This undermines the credibility and independence of the process. Ofcom can and should do more to make sufficiently robust assessments of competitive impacts, and needs to set out a clearer and more consistent requirement for the BBC.

The extent of the BBC’s significant dominance in sectors such as radio and the implications of this for both distinctiveness and market impact must be reflected more clearly. BBC services must be measured and held to account to the highest possible standards of distinctiveness. Just last week, when I met people from the BBC, I asked for some data relating to digital audiences. The reply I received is that they would be publishing them annually. That is simply not good enough.

In February, the BBC announced plans to launch new spin-off radio stations on DAB and BBC Sounds, which would directly imitate radio services provided currently by the independent radio sector. My view is that these new services are duplicates and they fail to deliver distinctive output to listeners already concerned about changes to their beloved BBC local radio services. The changes require regulatory approval from Ofcom, and I have raised my concerns directly with the Minister and the regulator. I am concerned that the BBC is attempting to fast-track proposals on BBC Sounds, which is subject to less regulatory oversight than the DAB services.

As listening habits continue to shift online, there is a real risk of harm to popular and innovative commercial stations developing across the UK. Stations such as Boom Radio have moved in to deliver popular services for the over-50s when Radio 2 moved its services to a younger age group. If this service is launched exclusively on BBC Sounds, and it inevitably receives significant cross promotion on BBC 1 and on Radio 2, it will drive audiences and can impact commercial operators significantly.

In March, the BBC confirmed new plans, for the first time in the UK, to run advertising around its podcasts and on-demand content on third party platforms, such as the Apple podcast app. If these proposals are introduced, listeners who do not use BBC Sounds would, in effect, be paying twice for BBC content. They have already paid their licence fee, which has contributed to making the content, but then they will be paying again through advertising revenues. The BBC is unfairly forcing licence fee payers to pick between ad-free listening on BBC Sounds or their preferred podcast platform. Listeners should be entitled to access BBC audio content, such as “Desert Island Discs”, via whatever means they choose. Although the podcasting advertising market is in its relative infancy, the BBC is dominant in UK audio, which is different from the TV market and, as a result, its impact could and probably will be significant. There is only a limited pool of audio advertising revenue, as my hon. Friend the Member for Folkestone and Hythe (Damian Collins) referenced, with commercial audio broadcasters relying solely on that revenue to fund their services and invest in professional content.

Ironically, there is a risk that the new proposals will have an unintended consequence for the BBC. As we look at the future of the licence fee, observers may reasonably question, if some BBC audio services could be funded by advertising, why not do that to all their radio provision, or to the BBC as a whole? Analysis conducted by an audio think-tank has already identified that, were that to be the case, probably only Radio 1 and Radio 2 would continue to be funded, because they are the only services that would be commercially viable. I am very supportive of public funding for the BBC under the current licence fee model, simply because I do not think that a suitable alternative could be proposed at this stage. Given what I believe to be the unworkable nature of alternatives such as a subscription model for DAB or FM audio, we simply cannot allow anybody to railroad us into scrapping the licence fee at this stage.

I support the Government’s aim of ensuring that a strong, distinctive, independent BBC can continue to thrive for years to come. I also want us to take opportunities to improve the BBC where we can. My hope is that the mid-term review is a staging post in the charter that will help the BBC to live up to that ambition, support the corporation to fly the flag for Britain in all corners of the world, and address the risk that the BBC, which is not regulated and focused on distinctive content, risks the very future of public service broadcasting and innovation within the independent creative sector.

Nigel Evans Portrait Mr Deputy Speaker (Mr Nigel Evans)
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We now come to the Front-Bench contributions. The last two minutes will be for Sir Bill to wind up.