Question to the Cabinet Office:

To ask the Minister for the Cabinet Office, if he will target (a) social distancing guidance and (b) other key messages regarding the covid-19 outbreak to groups most likely to breach Government guidance.

The Government has developed a national cross-government campaign to increase awareness of all COVID-related guidance and to provide information and reassurance to the public. Insight has been used to ensure that the main public information campaign reaches as many priority audiences as possible.