Question to the Department for Digital, Culture, Media & Sport:

To ask the Secretary of State for Culture, Media and Sport, what steps her Department is taking to help grow the tourism industry in Eastbourne.

The Government is implementing the most significant overhaul of regional destination management in a generation, creating a portfolio of nationally supported, strategic and high-performing Local Visitor Economy Partnerships (LVEPs) in partnership with VisitEngland. These LVEPs will provide strong local leadership and governance in tourism destinations all over the country, including in rural and coastal areas.

The East Sussex, Brighton & Hove and West Sussex LVEP are included in this partnership, and works collaboratively with both local authority and private sector partners to communicate investment opportunities and to showcase Eastbourne’s strengths as a place to live, work, study and invest in, as well as a premier destination for visitors.

DCMS continues to work with VisitBritain/VisitEngland to champion visits to the British countryside to a worldwide audience. VisitBritain’s new GREAT-funded international marketing campaign, ‘Starring GREAT Britain’, uses the hook of Britain’s rich film and television history to encourage more international visitors to explore across Britain, including many rural destinations.