Gambling: Children

(asked on 20th May 2021) - View Source

Question to the Department for Digital, Culture, Media & Sport:

To ask the Secretary of State for Digital, Culture, Media and Sport, what assessment he has made of the effect of gambling advertising on children; and if he will take steps to ban the depiction of football shirts in publications which are marketed to children.


Answered by
John Whittingdale Portrait
John Whittingdale
This question was answered on 26th May 2021

Gambling operators advertising in the UK must abide by the advertising codes issued by the Broadcast Committee of Advertising Practice (BCAP) and the Committees of Advertising Practice (CAP). A wide range of provisions in these codes are designed to protect children. For example, gambling adverts must not be targeted at children or feature content which appeals particularly to them. Further detail about the codes and their scope can be found at: https://www.asa.org.uk/codes-and-rulings/advertising-codes.html. The Gambling Industry Code for Socially Responsible Advertising requires that operators ensure their logos do not appear on commercial merchandise which is designed for children, which includes replica football shirts in children’s sizes.

The government launched its Review of the Gambling Act 2005 on 8th December with the publication of a Call for Evidence. This closed on 31 March and received approximately 16,000 submissions from a broad range of interested organisations and individuals. As part of the wide scope of that Review, we called for evidence on the benefits or harms of allowing operators to advertise and engage in sponsorship arrangements, with a specific focus on impacts on children and young people, and we are considering the evidence carefully.

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