Question to the Department for Work and Pensions:

To ask the Secretary of State for Work and Pensions, what steps her Department is taking to increase the uptake of pension credit among eligible pensioners in Aldridge Brownhills.

The Department’s campaign to promote Pension Credit has been running since September 2024.

The campaign has featured on TV, radio, social media such as Facebook and Instagram, on YouTube and on advertising screens, including on GP and Post Office screens.

Over the coming weeks, as part of the annual State Pension uprating exercise, around 11 million pensioners will receive a leaflet promoting Pension Credit along with their State Pension uprating letter.

We are also improving our use of existing data to target pensioners making new claims for Housing Benefit who we identify as potentially eligible for Pension Credit. We are writing to these pensioners to encourage them to also apply for Pension Credit.

The latest statistics on Pension Credit application volumes were published on 27 February 2025. This provides an update to the Applications and Awards data, including those awarded and not awarded and also statistics on the number of outstanding Pension Credit applications. The statistics provide weekly information for the period 3 April 2023 up to 23 February 2025. Pension Credit applications and awards: February 2025 - GOV.UK.