Question to the Department for Transport:

To ask the Secretary of State for Transport, pursuant to the Answer of 19 December 2022 to Question 111539 on Driving under Influence, if he will clarify (a) what is meant by the phrase no-cost partnership and (b) how that negates a conflict of interest in this instance.

In a no-cost marketing partnership, THINK! does not financially sponsor any partner activity. Instead, partners feature our campaign messaging and a ‘Supporting THINK!’ logo in their content, helping us to reach a wider target audience. This was the case in our partnership with Diageo.

THINK! and the Department for Transport were not financially sponsored by Diageo. We did not receive any complimentary services or products from Diageo through this partnership or provide any such services to Diageo.