Cask Ale: Intangible Cultural Heritage

Tonia Antoniazzi Excerpts

Tuesday 27th October 2026 Westminster Hall

[Jacob Collier]

I am sure that my hon. Friend, as the UK’s trade envoy to Japan, would be able to use UNESCO heritage status to strengthen the links we have with our Japanese friends, and I certainly agree with what he has said.

Intangible cultural heritage status was created for the purpose of preserving traditions and social practices, just as previous efforts at protecting heritage had done for artefacts and buildings, neglecting the fact that we can learn so much about who we are and how we got here through established traditions. Cask ale is one of those traditions in this country. The brewing and barrelling of cask ale is an art form requiring specialist knowledge and skills honed over decades and even centuries. It is science and engineering, and it is innovation. Once the ale is brewed and barrelled, further specialist knowledge is required by the publican to serve it. We all know what an off pint tastes like; there is real skill in handling these products.

[Tonia Antoniazzi (Gower) (Lab)]

As chair of the all-party parliamentary beer group, I was really pleased that my hon. Friend, in his role as chair of the pub group, came to visit my constituency of Gower. He realises that there are great challenges for the industry, especially in relation to the UNESCO heritage status that he is speaking about, which I think would be really valuable. Does he agree that there are wider problems in the industry and that we need to big up our communities and pubs and get people back into the pub and enjoying their community beer?

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[Mike Wood (Kingswinford and South Staffordshire) (Con)]

I congratulate my Staffordshire colleague, the hon. Member for Burton and Uttoxeter (Jacob Collier), on introducing this important debate so effectively.

Five years ago, when I was chairman of the all-party parliamentary beer group, I chaired an inquiry examining the importance of cask ale to British pub culture and how to revive real ale. We took evidence from more than 30 witnesses for our May 2021 report, “Caskenomics”. Five years on, rather than celebrating a renaissance, cask ale is facing an arguably even worse situation than in the immediate aftermath of the pandemic. Nothing illustrates that more starkly than the recent announcements that Molson Coors will close Sharp’s brewery in Cornwall and Carlsberg will close the historic Marston’s brewery in Burton upon Trent, having already closed the famous Banks’s brewery right on my doorstep in Wolverhampton last year. Losing Banks’s, Marston’s and Sharp’s should set alarm bells ringing across Whitehall.

Cask beer is a uniquely British product, and the handpump at the bar defines the British pub. Cask ale has a proud history, and having a proper pint in a British pub is consistently one of the top three things that overseas tourists say they want to do while they are in the United Kingdom. Pre-pandemic, cask ale was worth £577 million, directly supported 72,500 jobs and accounted for one in nine on-trade pints while providing up to 70% of output for small and regional brewers. Delivered live for the publican to condition in the cellar, its freshness makes it uniquely vulnerable when footfall falters. Once tapped, a cask must sell within two to three days, averaging 23 pints daily, or it spoils. Without thriving pubs, cask has no route to market as it cannot be properly reproduced at home. Conversely, without real ale, pub footfall suffers. That can be either a virtuous or a vicious cycle, depending on the decisions we take.

During the pandemic, cask volumes understandably plummeted, with 87 million pints, worth over £300 million, having to be poured away, and more than 2,000 pubs closed for good. As “Caskenomics” warned five years ago, uncertain trade forces publicans to rationalise handpumps in favour of longer-life kegged lagers, as the hon. Member for Burton and Uttoxeter said. That reduces the variety that draws drinkers into our pubs. Five years later, mounting cost pressures, some of which are the direct result of decisions taken by this Government, have turned the pandemic shock into a structural crisis for cask ale.

Why does it matter so profoundly? First, as the hon. Gentleman said, there is an “umbilical cord” that links cask ale to community pubs. Three quarters of British Institute of Innkeeping members view cask as vital to their pub, and cask drinkers spend twice as much on average as other adult drinkers, while typically choosing a venue for mixed groups. It is a genuine heritage product and should be recognised as such.

Secondly, cask underpins the social service that pubs informally provide in tackling loneliness and bolstering wellbeing. Professor Robin Dunbar’s Oxford University study for CAMRA, “Friends on Tap”, proved that regulars at a local pub have more close friends, higher life satisfaction and greater community trust. They socialise in conversation-sized groups of three to four, unlike in large city venues where bigger groups fragment conversation and encourage heavier drinking. Thirdly, at typically between 3.5% and 4.8%, cask ale served in pubs is tailor-made for responsible consumption. Fourthly, brewed with domestic Maris Otter barley and British hops in casks that are reused thousands of times, it is a near zero-waste, low-food-mile product that sustains a British hop industry dating back to the 14th century.

To protect this important heritage asset, the Government must act on three core lessons that we found in “Caskenomics”. First, they must reform taxes and widen draught duty relief. The Treasury takes about a third of every pub pint, and pubs massively overpay business rates compared with other businesses with similar profit profiles. Brewers such as Black Sheep see about 60% of their turnover taken in taxes. Lowering business rates and building on a reduced duty for draught beer are vital for shifting sales from supermarkets back to cask ale in our local pubs, so widening the draught beer duty differential introduced by the previous Government should be a no-brainer tomorrow.

Secondly, we need to back British agriculture. Following New Zealand’s $8 million hop sector investment, we need targeted support for British hop growers and maltsters, who are so important to British cask ale. Thirdly, we need fair market access to champion and celebrate British cask ale as a heritage product. With multinationals closing, independent cask brewers need fair access to pub cellars. Alongside that, cask ale deserves official heritage designation to celebrate it as uniquely British, just as champagne is French, chianti is Italian and port is Portuguese. Cask ale is the lifeblood of our brewing heritage. It is important to the local identity of so many of our communities, and it is the anchor of our community pubs.

[Tonia Antoniazzi]

Will the hon. Gentleman join me in congratulating John Longden from Pub is the Hub, because pubs are where community lies? Does he also recognise the investment this Labour Government have given to that scheme?

[Mike Wood]

The investment that successive Governments have given to Pub is the Hub could not be better spent, so I certainly welcome additional investment. As the hon. Lady says, John Longden has done a formidable job with Pub is the Hub. I remember going around Cornwall with him to see pubs that were not only the last pub standing in a village but the job club, the post office and the village store. In one case it was even the hairdresser, and I think there is a photo of John pretending to cut my hair in the saloon lounge.

Cask ale needs these protections, and there is action that the Government can take starting tomorrow. I urge the Minister, and more importantly the Chancellor, to give our brewers and publicans the fighting chance they deserve.