Tourism Industry and VAT

Mike Weir Excerpts

Tuesday 17th March 2015 Westminster Hall

[Mr Mike Weir (Angus) (SNP)]

It is a pleasure to take part in this important debate and to serve under your chairmanship, Ms Dorries. I congratulate the hon. Member for Ceredigion (Mr Williams) on bringing forward this issue.

I have been raising this matter for more than a decade. I first asked a question about golf tourism in 2004, at which time I represented the magnificent golf course at Carnoustie—sadly, I no longer represent it, due to boundary changes. I had no luck with the Chancellor at the time, and I have had no luck with Chancellors since.

Tourism is a vital part of Angus’s local economy. According to the Government’s official labour market statistics, tourism-related jobs account for a higher percentage of the workforce in Angus than the UK and Scottish averages, which is not surprising, given the wonderful mountain glens and coastal areas that we enjoy. Many other rural areas across all parts of the United Kingdom rely heavily on such jobs. The current campaign has a lot of support in Scotland, including from the Scottish Tourism Alliance.

Unlike many other parts of the European Union, there is currently no provision in the UK for charging a lower rate of VAT for tourism-related businesses, yet there is nothing to prevent the Government from doing so. For example, it has been done for hotel accommodation in 24 of the 28 European Union states, including Germany and France. The factsheet of the Cut Tourism VAT campaign shows that the UK has the second highest rate of VAT on hotel accommodation. It is exceeded only by Denmark, and it is equal to Slovenia, while Luxembourg’s rate is 3%, and Portugal, which is a major tourist destination, has a rate of 6%. Tourism businesses are fighting hard to retain business against cheaper destinations, and those lower rates give continental destinations a considerable advantage over businesses in the UK.

The 2013 World Economic Forum report on travel and transportation ranked the UK 138th out of 140 countries on the basis of price competitiveness. The VisitBritain website laments Britain’s lack of competitiveness for visitors from the USA, Australia, Canada, Germany, Austria, Belgium and the Netherlands. It showed that Britain has a clear competitive weakness in terms of value for money and expense. Ratings of holidays in Britain were below almost every major European destination for value and expense for both short and long-haul visitors. Britain was the only destination to have a negative balance, in terms of expense, compared with expectations.

The Government have not always been averse to cutting VAT on selective tourism-related operations. In the 2012 Budget, they cut the VAT charge on ski lifts, which was a welcome change—especially for businesses in the constituency of the Chief Secretary to the Treasury, which were the main beneficiaries. That vividly illustrates that it can be done and that it need not apply only to accommodation facilities.

Ireland’s 9% rate applies to facilities for taking part in sporting activities, including green fees charged for golf and subscriptions charged by non-member-owned golf clubs. A rate of that kind would be a boost for places such as Carnoustie. It puts the Irish at a competitive advantage, compared with the wonderful golf clubs in Scotland and other parts of the UK. In addition to that 9% rate, for some time Ireland had a 13.5% rate on some other services, including short-term car hire and tour guide services, which shows that a multitude of things can be done to assist tourism businesses.

The Government’s 2011 tourism strategy stated that they aimed to generate 4 million extra visitors by 2015. It said:

“The increase in overseas visitors would bring an extra £2 billion worth of visitor spend and help to create 50,000 new jobs across the country over that period, securing tourism’s place as one of Britain’s biggest industries.”

I struggle to see how the GREAT campaign and simplifying visa applications for Chinese visitors, which seems to be all that has been done so far, could in isolation do anything to achieve those objectives. However, a cut in VAT would have a significant impact.

Clearly, there is a huge opportunity to increase employment by promoting tourism. One of the most effective ways of doing that is to cut VAT on tourism businesses, which is well within the Government’s power.

[Caroline Lucas]

Does the hon. Gentleman agree that there is a strong environmental argument for reducing tourism VAT? It would encourage more people to take domestic holidays in the UK, not just in Scotland, but in lovely Brighton Pavilion.

[Mr Weir]

I am sure that is the case. The hon. Lady can develop that argument if she catches the Chair’s eye.

It is not cheap to holiday in many areas of the UK. The standard rate of VAT puts our tourism businesses at a considerable disadvantage when competing with other parts of Europe. An increase in visitors would not only help tourism businesses, but bring much-needed income into many other businesses in the rural economy. The Republic of Ireland’s 9% rate—its standard rate is 24%—is calculated to have boosted the Irish economy by about €40 million and created between 5,600 and 35,000 jobs, depending on how the figure is calculated. The Irish Minister for Finance claimed in his Budget speech that it created 15,000 jobs. Various pieces of research have shown that a similar—perhaps a greater—effect could be achieved here, including Professor Blake’s work, which has already been referred to.

A VAT cut would reduce the Treasury’s income in the short term, but it would generate a stimulus that created a large number of jobs and increased businesses directly and indirectly. It could lead to a significant, long-term increase in income that would have a positive effect on the whole economy. Research suggests that up to 123,000 jobs could be created in the UK, which could contribute a surplus to the Treasury of £3.9 billion over 10 years. Additional spending and growth in tourism and the wider economy could produce GDP gains of up to £4 billion per year.

The Irish experience suggests that the cost per job created by the VAT cut is about €23,000. That is a competitive rate for creating jobs—certainly, in rural areas of the UK. I urge the Minister, even at this late stage, to look positively at cutting VAT to give a much-needed boost to our rural economies.