Children: Obesity Debate
Full Debate: Read Full DebateLord Brooke of Alverthorpe
Main Page: Lord Brooke of Alverthorpe (Labour - Life peer)Department Debates - View all Lord Brooke of Alverthorpe's debates with the Department of Health and Social Care
(6 years, 3 months ago)
Lords ChamberTo ask Her Majesty’s Government what plans they have as part of their review of the Childhood Obesity Plan for Action to work with the BBC to ensure that efforts to reduce obesity involve schoolchildren nationwide.
My Lords, broadcasters have an important role in shaping the national conversation about reducing obesity and promoting healthier lifestyles, as has been demonstrated by recent programming. Officials from my department are in discussions with those in the Department for Digital, Culture, Media and Sport to explore how we can work together with broadcasters on this important issue.
I am grateful to the Minister for that helpful and hopeful reply. Like the noble Lord, Lord McColl, I believe that we need a major overarching campaign that must be focused on children, and principally the BBC would be the organisation to lead it. I hope the discussions that are taking place will produce a positive programme so that we can see that the 8 million children, many of whom have a serious problem and face difficulties ahead, are given the assistance they need to get to better health in the future.