Childhood Obesity

Lord Bird Excerpts

Monday 15th July 2019 Lords Chamber

[Baroness Blackwood of North Oxford]

My noble friend is a great champion on this subject and has been an expert in it for a long period. Through the prevention Green Paper, which is due to be published this summer, we are determined to look at a range of further options to tackle obesity. We have publicly committed to taking action on infant and baby food. She will know that we are making progress on the reformulation section of the obesity strategy. However, we have further to go, and I am grateful to her for her Question on this issue.

[Lord Bird (CB)]

Is it possible to consider something very clever? Rather than accepting that the poorest among us are the ones who deal with obesity, why do we not give them a Waitrose lunch and dinner and subsidise it, and stop having to pay further upline in the NHS? Why do we not start thinking globally rather than just a bit at a time?

[Baroness Blackwood of North Oxford]

I thank the noble Lord for his question; I hope that we can occasionally think cleverly in government. He is absolutely right that obesity is strongly correlated with socioeconomic deprivation, and that is why chapter 2 of our plan tries to target those areas that are most affected by delivering a childhood obesity trailblazer programme, working with local authorities to address this. They have been provided with £100,000 in the first instance to try to improve the impact of the childhood obesity plan. We shall see how that goes, but I am very happy to pass on his suggestion.