Guto Bebb
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Fiona Bruce
That is a point well made. Staffordshire Moorlands is a highly rural area, and it will benefit exponentially from the support.
Cheshire East is 64.4% rural. Rural areas can benefit disproportionately from investment in superfast broadband, and they are there to be benefited. The growth rate in VAT-registered businesses in rural areas is 2.7%, compared with a decline of 0.3% in England and Wales as a whole. Home-based businesses are becoming increasingly important in rural economies. An academic study by Mason and others reported that 50% of businesses in rural areas are home based, compared with 26% in urban areas. In a more local study—of Alsager, in my constituency—of which I was advised by the Alsager partnership, it was calculated that approximately one in 10 homes hosts some form of home-business working.
Bearing in mind the historically low levels of state-funded investment in recent years in many rural areas—including in my constituency and in Cheshire East as a whole—compared with their urban counterparts, there is significant potential to add economic value through superfast broadband investment. England’s rural areas host at least 27% of the country’s enterprises but only 9% of its business revenue. There is genuine potential, and superfast broadband is the platform for unleashing it in Cheshire East.
Turning to the benefits that superfast broadband coverage will provide, I have already touched upon those for the rural economy and for older people. In addition, exponential benefits can be gained in this region as a result of the already-skilled entrepreneurial population. The area is home to a high proportion of knowledge-based industries. In my constituency, there is already a significant presence of digital and creative industries, with a potential for great growth that could be magnified by the benefits of comprehensive superfast broadband coverage. Lying as it does just beyond the main commuter belts of Manchester and Liverpool, the high-level digital connectivity to new business provided from MediaCityUK in Salford has a particular potential to provide transformational impact, both in strengthening existing businesses and in promoting the area as a business location of regional significance. For example, a graphic designer who is able to download large files quickly could work efficiently mainly from home in Cheshire East, with occasional face-to-face meetings in MediaCityUK.
Turning to the educational benefits for our young people, educational attainment is higher than average in Cheshire East, and that is important because young people are likely to adopt superfast broadband and play an important role in using it to create and distribute content. In a constituency from which a disproportionate number of young people have migrated in recent decades to find work, it is particularly important for the intergenerational balance of our communities that we provide work for, and retain, young people within the area, and superfast broadband will be a key factor in ensuring that. In other words, the social and economic returns to the region—and, in turn, the support for the national economy—from investment in superfast broadband through a combination of private and Government funding will, I am assured, be disproportionately greater in the Cheshire and Warrington area than in many other regions.
Guto Bebb (Aberconwy) (Con)
I congratulate my hon. Friend on securing the debate. It is fair to say that some of the issues she has raised and the opportunities she has identified are similar across the border in north Wales. Does she agree that in rural areas an industry that would benefit greatly from increased access to fast broadband is the traditional agricultural community? In view of all the paperwork and forms that have to be completed online these days, that community needs superfast broadband.
Fiona Bruce
I agree, and I thank my hon. Friend for that intervention. When I speak of the rural economy, I speak on behalf of the farming community in my constituency.
What current gaps in coverage and funding do Cheshire East and the wider Cheshire and Warrington sub-region seek to cover through the superfast broadband initiative? At present, 67% of the population of Cheshire East is covered, a figure provided by Ofcom in August 2011. That figure will increase to 86% by next year through private investment, mainly from BT, leaving a 14% gap representing 50,932 Cheshire East residents. The funding allocation for the area from Broadband Delivery UK will bring the figure up to 90%, but there are complications with the date and procedure for releasing that funding. I will return to that issue later.
The Cheshire and Warrington superfast broadband partnership is also seeking funding from the European regional development fund, but ERDF allocations will not be finalised until March 2012. Meanwhile, the BDUK approval framework will not be concluded until May 2012, leaving a disconnect between the two sets of funding, which are effectively interdependent. I am grateful to the Minister for having met me and representatives from Cheshire East some weeks ago to discuss the issue. I will appreciate his comments today, after his agreement to look into it. Underwriting such funds could be a considerable stretch for local authorities in these constrained economic times.