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Written Question
Alcoholic Drinks: Advertising
Thursday 19th March 2026

Asked by: Chris Evans (Labour (Co-op) - Caerphilly)

Question to the Department for Digital, Culture, Media & Sport:

To ask the Secretary of State for Culture, Media and Sport, what steps she is taking to limit the exposure of (a) children and (b) young people to alcohol advertising on popular (i) social media apps and (ii) streaming platforms.

Answered by Ian Murray - Minister of State (Department for Science, Innovation and Technology)

The Advertising Standards Agency (ASA) is the independent regulator responsible for regulating all advertising in the UK, including alcohol advertising, through codes set by the Committees of Advertising Practice (CAP) and Broadcast Committee of Advertising Practice (BCAP). The Government is not involved in these codes, nor in the investigations and enforcement delivered by the ASA.

The codes state that marketing communications for alcoholic drinks should not be targeted at people under 18. Specifically, alcohol advertising is prohibited in any medium where more than 25 percent of the audience is under 18, and where advertising is permitted, it should not be likely to appeal particularly to people under 18. If an advertisement is found to be in breach of the Codes, the ASA will instruct that it be withdrawn or amended, and in some cases may escalate to the appropriate statutory authority.

Building on this backdrop, the Online Advertising Taskforce brings government and industry together to improve trust, transparency and accountability in the online advertising supply chain. A key taskforce aim is to further reduce children being served advertising for products and services illegal to sell to them. An Age Assurance working group focussed on this topic is building a more detailed understanding of the current landscape of age assurance online, and considering how it can be improved.


Written Question
Alcoholic Drinks: Advertising
Thursday 19th March 2026

Asked by: Chris Evans (Labour (Co-op) - Caerphilly)

Question to the Department for Digital, Culture, Media & Sport:

To ask the Secretary of State for Culture, Media and Sport, what steps her Department is taking to ensure that (a) alcohol advertising and (b) alcoholic products are not directed at (i) children and (ii) young people.

Answered by Ian Murray - Minister of State (Department for Science, Innovation and Technology)

The Advertising Standards Agency (ASA) is the independent regulator responsible for regulating all advertising in the UK, including alcohol advertising, through codes set by the Committees of Advertising Practice (CAP) and Broadcast Committee of Advertising Practice (BCAP). The Government is not involved in these codes, nor in the investigations and enforcement delivered by the ASA.

The codes state that marketing communications for alcoholic drinks should not be targeted at people under 18. Specifically, alcohol advertising is prohibited in any medium where more than 25 percent of the audience is under 18, and where advertising is permitted, it should not be likely to appeal particularly to people under 18. If an advertisement is found to be in breach of the Codes, the ASA will instruct that it be withdrawn or amended, and in some cases may escalate to the appropriate statutory authority.

Building on this backdrop, the Online Advertising Taskforce brings government and industry together to improve trust, transparency and accountability in the online advertising supply chain. A key taskforce aim is to further reduce children being served advertising for products and services illegal to sell to them. An Age Assurance working group focussed on this topic is building a more detailed understanding of the current landscape of age assurance online, and considering how it can be improved.


Written Question
Alcoholic Drinks: Advertising
Thursday 19th March 2026

Asked by: Chris Evans (Labour (Co-op) - Caerphilly)

Question to the Department for Digital, Culture, Media & Sport:

To ask the Secretary of State for Culture, Media and Sport, what discussions her Department has had on the need for an independent regulator of alcohol advertising.

Answered by Ian Murray - Minister of State (Department for Science, Innovation and Technology)

The Advertising Standards Agency (ASA) is the independent regulator responsible for regulating all advertising in the UK, including alcohol advertising, through codes set by the Committees of Advertising Practice (CAP) and Broadcast Committee of Advertising Practice (BCAP). The Government is not involved in these codes, nor in the investigations and enforcement delivered by the ASA.

The codes state that marketing communications for alcoholic drinks should not be targeted at people under 18. Specifically, alcohol advertising is prohibited in any medium where more than 25 percent of the audience is under 18, and where advertising is permitted, it should not be likely to appeal particularly to people under 18. If an advertisement is found to be in breach of the Codes, the ASA will instruct that it be withdrawn or amended, and in some cases may escalate to the appropriate statutory authority.

Building on this backdrop, the Online Advertising Taskforce brings government and industry together to improve trust, transparency and accountability in the online advertising supply chain. A key taskforce aim is to further reduce children being served advertising for products and services illegal to sell to them. An Age Assurance working group focussed on this topic is building a more detailed understanding of the current landscape of age assurance online, and considering how it can be improved.


Written Question
Alcoholic Drinks: Advertising
Thursday 19th March 2026

Asked by: Chris Evans (Labour (Co-op) - Caerphilly)

Question to the Department for Digital, Culture, Media & Sport:

To ask the Secretary of State for Culture, Media and Sport, what recent progress she has made on reducing exposure to alcohol advertising by (a) children and (b) young people.

Answered by Ian Murray - Minister of State (Department for Science, Innovation and Technology)

The Advertising Standards Agency (ASA) is the independent regulator responsible for regulating all advertising in the UK, including alcohol advertising, through codes set by the Committees of Advertising Practice (CAP) and Broadcast Committee of Advertising Practice (BCAP). The Government is not involved in these codes, nor in the investigations and enforcement delivered by the ASA.

The codes state that marketing communications for alcoholic drinks should not be targeted at people under 18. Specifically, alcohol advertising is prohibited in any medium where more than 25 percent of the audience is under 18, and where advertising is permitted, it should not be likely to appeal particularly to people under 18. If an advertisement is found to be in breach of the Codes, the ASA will instruct that it be withdrawn or amended, and in some cases may escalate to the appropriate statutory authority.

Building on this backdrop, the Online Advertising Taskforce brings government and industry together to improve trust, transparency and accountability in the online advertising supply chain. A key taskforce aim is to further reduce children being served advertising for products and services illegal to sell to them. An Age Assurance working group focussed on this topic is building a more detailed understanding of the current landscape of age assurance online, and considering how it can be improved.


Written Question
Gambling: Addictions and Advertising
Thursday 12th March 2026

Asked by: Chris Evans (Labour (Co-op) - Caerphilly)

Question to the Department for Digital, Culture, Media & Sport:

To ask the Secretary of State for Culture, Media and Sport, what steps she is taking to raise awareness of gambling-related harms and mitigate the impact of gambling advertisements.

Answered by Ian Murray - Minister of State (Department for Science, Innovation and Technology)

All operators who advertise in the UK must comply with advertising codes, which are enforced by the Advertising Standards Authority independently of government. The codes include a wide range of provisions which are designed to protect children and vulnerable adults from harm and ensure that adverts are socially responsible.

However, we recognise that more work needs to be done to ensure that gambling advertising does not exacerbate harm. We are working closely, across government and with industry, to ensure children and the most vulnerable are protected, and to tackle illegal gambling advertising.

In addition, the new statutory gambling levy will raise around c.£100 million in funding every year. This funding will be ringfenced to deliver priority projects and services for the research, prevention and treatment of gambling-related harm, further increasing awareness, understanding and treatment of gambling-related harms across Great Britain.


Written Question
Gambling: Taxation
Thursday 12th March 2026

Asked by: Chris Evans (Labour (Co-op) - Caerphilly)

Question to the Department for Digital, Culture, Media & Sport:

To ask the Secretary of State for Culture, Media and Sport, what steps her Department is taking to ensure that the statutory gambling levy takes a public health approach.

Answered by Ian Murray - Minister of State (Department for Science, Innovation and Technology)

In our response to the consultation on the statutory levy, we set out the levy’s overarching principles to ensure that the lead commissioning bodies are supporting the government in delivering on our vision for the future system. This includes a coordinated approach to prevention at the local, regional and national level and providing investment to develop and deliver harm reduction activities across Great Britain.

The Office for Health Improvement and Disparities holds responsibilities for prevention programme design and commissioning in England, alongside appropriate bodies in Scotland and Wales. We are collectively committed to ensuring the levy system is effective, evidence-based and aligned with wider public health principles.


Written Question
Gambling: Regulation
Thursday 12th March 2026

Asked by: Chris Evans (Labour (Co-op) - Caerphilly)

Question to the Department for Digital, Culture, Media & Sport:

To ask the Secretary of State for Culture, Media and Sport, what assessment she has made of the potential implications for her policies of Chapter One's report entitled Ten Point Plan for Gambling Harm Prevention.

Answered by Ian Murray - Minister of State (Department for Science, Innovation and Technology)

The Government is acutely aware of the impact that gambling harm can have on individuals, families and communities and we are committed to strengthening protections for those at risk.

We consider a wide range of evidence when making policy and regulatory decisions. This includes consideration of the recommendations in Chapter One’s report “Ten Point Plan for Gambling Harm Prevention”.


Written Question
Gambling: Video Games
Thursday 12th March 2026

Asked by: Chris Evans (Labour (Co-op) - Caerphilly)

Question to the Department for Digital, Culture, Media & Sport:

To ask the Secretary of State for Culture, Media and Sport, whether her Department plans to bring loot boxes under gambling regulation.

Answered by Ian Murray - Minister of State (Department for Science, Innovation and Technology)

Prizes that can be won via loot boxes do not have a monetary value, cannot be cashed-out, and are of value only within the context of the game. They are therefore not legally classified as gambling and do not fall under gambling regulation. There are currently no plans to change this.


Written Question
Alcoholic Drinks: Licensing
Wednesday 11th March 2026

Asked by: Chris Evans (Labour (Co-op) - Caerphilly)

Question to the Department for Digital, Culture, Media & Sport:

To ask the Secretary of State for Culture, Media and Sport, what steps she will take to support a) local newspapers and b) digitally excluded adults in the context of the proposed removal of the legal requirement for alcohol licensing notices.

Answered by Ian Murray - Minister of State (Department for Science, Innovation and Technology)

The Government published a Call for Evidence on reforming the licensing system on 7 October. This invited views on the impact of licensing reforms, including in relation to Recommendation 4 of the Licensing Taskforce, that the requirement for printed statutory notices in local newspapers for alcohol licences should be removed. The reforms collectively aim to create a modern, proportionate, and enabling system that supports economic growth, revitalises high streets and fosters vibrant communities.

The Government is also concerned about the sustainability of local journalism and DCMS is developing a Local Media Strategy, in recognition of the importance of this vital sector. We recognise that local press continues to play a central role in informing local communities, and that statutory notices, including alcohol licensing notices, can be an important way of keeping residents informed about decisions made by their council which may affect their quality of life, local services or amenities, or their property.

As part of the Local Media Strategy, we will be conducting a statutory notices review, which will take forward final decisions on the future of alcohol notices. As part of this, we will consider the merits and risks of making changes to existing requirements to place statutory notices in print local newspapers, including the impact this has on digitally excluded adults and local newspapers. More will be announced on the Strategy and the review in due course.


Written Question
Samaritans: Suicide
Wednesday 11th March 2026

Asked by: Chris Evans (Labour (Co-op) - Caerphilly)

Question to the Department for Digital, Culture, Media & Sport:

To ask the Secretary of State for Culture, Media and Sport, what assessment she has made of the potential implications for her policies of the Samaritan's media guidelines for reporting suicide; and if her Department will take steps to promote those guidelines.

Answered by Ian Murray - Minister of State (Department for Science, Innovation and Technology)

The UK has a self-regulatory system for the press, which is independent from Government. This is vital to ensure the public has access to accurate and trustworthy information from a range of different sources. The Government therefore does not intervene in the work of the press or independent press regulators.

Within the self-regulatory system, the majority of traditional publishers are members of the Independent Press Standards Organisation (IPSO). Some publishers have joined the Independent Monitor for the Press (Impress), while others, including the Financial Times and the Guardian, have chosen to stay outside either regulator with their own detailed self-regulatory arrangements.

These regulators enforce codes of conduct which provide guidelines on a range of areas, which include reporting on suicides. Both regulators also signpost to the Samaritans’ media guidelines for reporting on suicides and publish further advice for journalists and editors relating to reporting on suicide. Impress’ guidance is https://www.impressorg.com/wp-content/uploads/2024/01/Guidance-on-the-Impress-Standards-Code.pdf#page=65 and IPSO’s is https://www.ipso.co.uk/resources/reporting-suicide-guidance/.