Foreign Languages: Economic Value

Lord McDonald of Salford Excerpts

Tuesday 29th March 2022 Lords Chamber

[Baroness Barran (Con)]

I absolutely agree with the noble Lord. Indeed, returning to diplomats, more than 70% of FCDO staff in speaker slots, which require language skills, now have a valid exam pass in their target language compared to 39% in 2015.

[Lord McDonald of Salford (CB)]

My Lords, Willy Brandt put it best when he said “If I am selling to you, I will speak your language, but if you are selling to me dann müssen Sie Deutsch sprechen.” Clearly, German manufacturers got the point because this century Germany has been one of the two most successful manufacturing exporting countries in the world. Why is this fundamental truth so elusive to British exporters?

[Baroness Barran (Con)]

I think it is not elusive to British exporters. There are a number of mechanisms for improving our competitiveness on the world stage; language is one of them. However, English is a global language in the way that Deutsch ist nicht.