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Written Question
Department of Health and Social Care: CARE Badge Community Interest Company
Tuesday 14th July 2020

Asked by: Andrew Gwynne (Independent - Gorton and Denton)

Question to the Department of Health and Social Care:

To ask the Secretary of State for Health and Social Care, how many CARE badges have been (a) produced and (b) distributed by his Department since the transfer of the CARE badge brand rights to the Secretary of State for Health and Social Care.

Answered by Helen Whately - Shadow Secretary of State for Work and Pensions

The CARE Badge Community Interest Company transferred the brand rights for the CARE logo to the Secretary of State for Health and Social Care free of charge.

When this transfer took place, the Government purchased the remaining stock of badges held by the previous brand owner. As of 19 June, 15,000 of these badges, or about 95% of the amount purchased from the previous rights holder, have been distributed at no cost to social care providers or members of the workforce.

Additional badges have been procured and we expect to be able to start delivery of these badges in July. Details of how they will be distributed to people working in social care who want to wear this badge with pride will be available in due course.


Written Question
Department of Health and Social Care: Marketing
Monday 29th June 2020

Asked by: Lee Rowley (Conservative - North East Derbyshire)

Question to the Department of Health and Social Care:

To ask the Secretary of State for Health and Social Care, what progress his Department have made on rolling out the CARE brand.

Answered by Helen Whately - Shadow Secretary of State for Work and Pensions

In April 2020, the CARE brand was transferred to the Secretary of State for Health and Social Care from the CARE Badge Community Interest Company.

When this transfer took place, the Government purchased the remaining stock of badges held by the previous brand owner. These were distributed at no cost to social care providers or members of the workforce. Additional badges have been procured and we expect to be able to start delivering them in July.

We also launched the CARE app on 6 May, which provides the social care workforce with advice, guidance, and mental health and wellbeing support, amongst other things, during this difficult time.


Written Question
Department of Health and Social Care: Care Badge Community Interest Company
Monday 22nd June 2020

Asked by: Andrew Gwynne (Independent - Gorton and Denton)

Question to the Department of Health and Social Care:

To ask the Secretary of State for Health and Social Care, how much the Government paid to transfer the CARE badge brand rights from the CARE Badge Community Interest Company to the Secretary of State for Health and Social Care.

Answered by Helen Whately - Shadow Secretary of State for Work and Pensions

The CARE Badge Community Interest Company transferred the brand rights for the CARE logo to the Secretary of State for Health and Social Care free of charge.

When this transfer took place, the Government purchased the remaining stock of badges held by the previous brand owner. As of 19 June, 15,000 of these badges, or about 95% of the amount purchased from the previous rights holder, have been distributed at no cost to social care providers or members of the workforce.

Additional badges have been procured and we expect to be able to start delivery of these badges in July. Details of how they will be distributed to people working in social care who want to wear this badge with pride will be available in due course.