Question

To ask His Majesty's Government what plans they have, if any, to make it a mandatory requirement for affiliates who provide gambling tips to hold a licence.

All gambling advertisements, wherever they appear, must be socially responsible and are subject to strict controls on content and placement to protect children and vulnerable people from harm. As a licence condition, gambling operators must comply with the restrictions set out in the Advertising Codes, which are set by the Committee of Advertising Practice and Broadcast Committee of Advertising Practice, and administered by the Advertising Standards Authority. Operators are liable to enforcement action from the Gambling Commission if affiliates which they pay to carry out marketing activities do not comply with the rules.

The Government’s review of the Gambling Act 2005 is considering a wide range of issues relating to gambling advertising and marketing as part of its broad scope; the forthcoming White Paper will set out our conclusions and next steps.