Question to the Department for Business, Energy and Industrial Strategy:

To ask Her Majesty’s Government what percentage of the billboards and other poster sites used in the National Living Wage campaign are (1) in London, and (2) in each other region of the UK.

48 sheets, 6 sheet bus stop posters, and bus interior panels are being used in the National Living Wage campaign. The sites are selected based on a combination of population data, poster site availability, and analysis of data showing regions where recipients of the NLW are expected to be highest. The percentage of 48 sheets and 6 sheet bus stop posters booked in London is 17%.

The percentage of 48 sheets and 6 sheet bus stop posters booked across the UK is:

Northern Ireland 7%; Scotland 15%; Wales 4%; England 74%

The percentage of bus interior panels across the UK (not available in NI) is:

Scotland 10%; Wales 2%; England 87%

The Government’s new National Living Wage is a step up for working people, so it is important workers know their rights and that employers pay the new £7.20 from April 1 this year. Britain deserves a pay rise and as a One Nation Government we are making sure it gets one. The campaign will tell people about their entitlements and is targeted at employers, and workers currently earning the National Minimum Wage.