Pension Credit: Take-up

(asked on 1st July 2025) - View Source

Question to the Department for Work and Pensions:

To ask the Secretary of State for Work and Pensions, what plans her Department has to raise awareness of the availability of Pension Credit this winter.


Answered by
Torsten Bell Portrait
Torsten Bell
Parliamentary Secretary (HM Treasury)
This question was answered on 7th July 2025

The Government wants all pensioners to get the support to which they are entitled. That is why since Autumn 2024 we have been running the biggest ever Pension Credit take-up campaign.

The Department’s campaign to raise awareness of Pension Credit has continued in numerous stages between January and July 2025 and has included radio, print and social media adverts as well as continuing work with stakeholders. We plan to continue promotional activity from Autumn through to the end of the financial year with the campaign aimed at eligible pensioners who are not yet claiming, and their friends and family, as we work to increase the take up of Pension Credit.

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