Question to the Department for International Trade:

To ask the Secretary of State for International Trade, what the cost to date has been of his Department's trade and investment campaign, launched on 25 January 2017; and how much of that cost has been incurred through advertising in international airport hubs.

The total budget for the Department’s trade and investment marketing campaign covering April 2016 to March 2017 is £12.3m. Of this, £2.4m is being spent on promotion in international hub airports as part of a multichannel marketing approach to target international decision makers. The campaign aims to attract high quality inward investment leads and business opportunities for British companies. The initiative is part of the government’s GREAT Britain campaign, which has so far secured confirmed economic returns of £2.5 billion for the UK, with a further £2 billion of returns currently being appraised.