Government Departments: Press

(asked on 30th April 2024) - View Source

Question to the Cabinet Office:

To ask the Minister for the Cabinet Office, pursuant to the Answer of 29 April 2024 to Question 23369 on Government Departments: Press, how much and what proportion of total Government expenditure on communications activities was with independent (a) broadcast media and (b) web-based only news media, including those that are members of the Independent Community News Network, in the last 12 months for which data is available.


Answered by
Alex Burghart Portrait
Alex Burghart
Parliamentary Secretary (Cabinet Office)
This question was answered on 7th May 2024

This figure is not held centrally. Channels are selected based on whether they will reach the target audience effectively to have the most impact. Independent news networks can form a key part of this and are considered where appropriate. Government constantly and regularly evaluates the effectiveness of its communications to ensure the right audiences are reached in the most efficient way.

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