Question to the Department of Health and Social Care:
To ask the Secretary of State for Health, what assessment his Department has made of the potential efficacy of introducing restrictions on the advertising of foods high in saturated fats, sugars and salts on television before 9pm in reducing rates of childhood obesity.
There is a total ban in place on the advertising of foods high in fat, sugars and salt during children’s television programmes, on dedicated children’s broadcast channels and in programmes of particular appeal to children under the age of 16.
We have noted Public Health England’s recent assessment of evidence on the impact of marketing to children as set out in their report Sugar Reduction: The evidence for action. We are considering this advice, along with other areas of potential action, as part of our plans to bring forward a childhood obesity strategy in the new year.
Sugar Reduction: The evidence for action is available at:
www.gov.uk/government/uploads/system/uploads/attachment_data/file/470179/Sugar_reduction_The_evidence_for_action.pdf