Scotland Office: Marketing

(asked on 27th January 2021) - View Source

Question to the Scotland Office:

To ask the Secretary of State for Scotland, pursuant to Answer of 26 January to Question 141530, how much his Department has spent on (a) communications, (b) advertising and (c) marketing in each month since 1 August 2020.


Answered by
Alister Jack Portrait
Alister Jack
Secretary of State for Scotland
This question was answered on 3rd February 2021

Following best practice set out in the Government Communications Service (GCS) Modern Communications Operating Model (MCOM), the Office is resourced to deliver all of the communications functions and activities expected and required of a government department in its own right and on behalf of the UK Government in Scotland.

(a) Total Office expenditure in each month from August 2020 to December 2020, including staffing, on delivering all of these functions was:

August 2020

£146,065

September 2020

£124,003

October 2020

£172,091

November 2020

£144,723

December 2020

£101,043

(b) & (c) The Office delivers public information campaigns in Scotland to communicate important messages to the public, such as national awareness campaigns and policy initiatives. Total Office expenditure in each month from August 2020 to December 2020, promoting public information was:

August 2020

£3,342

September 2020

£11,577

October 2020

£4,244

November 2020

£8,164

December 2020

£7,266

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