Question to the Cabinet Office:

To ask the Minister for the Cabinet Office, what steps his Department took between 4 July and August 2024 to promote the take up of the King's portrait programme.

His Majesty The King’s free Portrait Scheme was a voluntary programme offering a free, framed portrait of The King to any eligible public institution that requested one.

A range of communication activities were undertaken to promote the programme.

The Cabinet Office continued to communicate with eligible authorities until the close of the programme. This included direct communications, press releases, and updates on gov.uk.

Following the conclusion of the scheme, a breakdown of the take up was published on gov.uk.