Question to the Department for Transport:
To ask the Secretary of State for Transport, in which types of media and platforms, advertising campaigns were carried out by or on behalf of his Department raising awareness of the forthcoming changes to the Highway Code coming into force at the end of January 2022 including the new advisory measures.
The plan is to communicate the changes to The Highway Code in two phases:
- A factual awareness raising campaign in early February, alerting road users to the changes as they come into effect.
- A broader behaviour change campaign later in the year, to align with seasonal increases in active travel, to help embed the changes and encourage understanding and uptake of the new guidance.