Gambling Harms: Children and Young People

Munira Wilson Excerpts

Thursday 15th January 2026 Westminster Hall

[Munira Wilson (Twickenham) (LD)]

It is a pleasure to serve under your chairmanship, Ms Lewell. I congratulate the hon. Member for Sittingbourne and Sheppey (Kevin McKenna) on his extremely knowledgeable and passionate opening speech. All the contributions that we have heard today have been based on a huge amount of knowledge, experience of constituents and personal connections. I am really grateful to colleagues; I have learned a lot from them.

Gambling clearly poses a serious threat to the wellbeing of our children and young people across the country. I agree with the hon. Gentleman that it is a very serious public health issue that needs tackling. As he said, some of the harm is indirect: adults in the family may be involved in problem gambling. Two thirds of people who gamble are in some degree of debt, and there are 400 gambling-related suicides per year, so gambling has devastating consequences for families and knock-on impacts on mental and physical health, education, employment and crime.

On indirect harms, I was shocked to read in the Gambling Commission’s November 2025 report that three in five young people had some experience of gambling, and that half had gambled in the past 12 months. Much of that takes place through arcade gambling but, as we have heard today, online gambling is a growing problem. It includes traditional gambling sites and games with loot boxes, which encourage gambling-type behaviour that sometimes puts our children on a trajectory to full-blown gambling in later life. I am sure hon. Members have read or heard about the shocking story of a 16-year-old who, in 2022, lost thousands of pounds online in just a few weeks after seeing adverts at a football game—we have heard a lot about football advertising today—and setting up an account in his father’s name.

We are becoming increasingly aware of the addictive nature of social media and of how addictive algorithms are being harnessed to prey on and profit from children’s vulnerabilities in many different ways—not just gambling. The Gambling Commission’s 2025 survey found that young people are more likely to be exposed to gambling-related advertisements weekly online than they are offline. Thirty-one per cent of young people who saw gambling-related content on social media reported that influencers had advertising gambling-related content to them.

Concerningly, online gambling-related adverts give the impression that it is possible to make a lot of money quickly, while failing to portray the harms that gambling can cause. Given that, according to Action for Children, one in five children say that they worry about their family’s financial situation, it is particularly cruel to prey on children’s vulnerabilities in that way.

The knowledge that children and young people are regularly being encouraged to engage in risky behaviour with potentially devastating consequences clearly demonstrates the need for protection for children and young people, who are not aware of the dangers. Indeed, three in four children say that they want more to be done to reduce the amount of gambling advertising and content that they see. GambleAware’s recent report found that seven in 10 children agree that it is difficult to avoid gambling advertising and content. When asked what they would say to those who produced the gambling ads, one child said that they felt that gambling operators and advertisers were

“grooming children into thinking gambling is exciting and fun and win lots of money. You”—

the advertisers—

“need to put the dangers and the loss of money on adverts”.

Given that gambling causes psychological distress, financial and social difficulties, and even addiction, it is clear that we need to reform the system to protect our young people. The Liberal Democrats have long been calling for reforms to protect people from gambling harms. We very much welcomed the Government’s decision to double the remote gaming duty—a policy that we have long been calling for—but we believe that further decisive action is needed to combat the harms caused by problem gambling. We call on the Government to curb the impact of gambling advertising, marketing and sponsorship, including by ending inducements, direct marketing, gambling marketing and sponsorships at sports events, and pre-watershed gambling advertising. They should also introduce clear and enforceable restrictions on content marketing, particularly on social media, create a statutory independent gambling ombudsman with real power to protect consumers and resolve complaints, and replace the current self-regulation of gambling advertising with independent and enforceable regulation.

Given the role in this scourge that is played by social media and its harmful content and addictive algorithms, as well as harmful gaming, there is now growing cross-party consensus that Government need to take decisive action much more broadly to protect our children from online harms, of which gambling is only one. I hope that not just the Minister today but Ministers across Departments will listen to representations and proposals from both sides of the House to ensure that we protect our children and young people from addiction, because we need to do that if we are serious about giving them every opportunity to thrive and fulfil their full potential.