Lord Tomlinson
Main Page: Lord Tomlinson (Labour - Life peer)My noble friend is absolutely right: the Olympic branding is a vital asset to the whole Olympic movement. We have to play our part in ensuring that that branding does not get misused while the Games are in London.
Does the Minister agree that, welcome as the statement of the noble Lord, Lord Moynihan, was, it is a case of better late than never? A number of companies have made substantial contributions to the infrastructure of the Games and have paid high levels of taxation towards the promotion of them. Should they not get some of the benefits, particularly as we are encouraged to believe that the answer to some of our economic problems is that free competition will sort everything out in the end?
My Lords, as I set out in my original Answer, they are able to publicise what they are doing in connection with the Olympics as long as it is within the context of the contract which they have signed with LOCOG. They will also be the beneficiaries of the initiatives going on during the Games to ensure that our businesses are highlighted when the international focus is on London during the Games.