Lord McLoughlin
Main Page: Lord McLoughlin (Conservative - Life peer)My Lords, I draw attention to the register of interests and my position as chairman of VisitBritain. The importance of the tourist industry is shown by the number of speakers in this debate. It is a pity that we have so short a time that we cannot cover all the points we would want to cover. I endorse many of the points made by other noble Lords earlier in the debate.
I shall talk about the importance of the visitor economy to United Kingdom plc. The visitor economy, as opposed to tourism, is of great importance. It stretches right across the whole of the United Kingdom, whether it be Northern Ireland, Scotland, Wales or England. That it can help the Government in levelling up is very important. There is no doubt about the devastation which has been heaped on the industry over the past 12 months, not by anyone’s desire but because of consequences which are beyond anybody’s control. One way the Government can achieve the levelling-up agenda, which I fully support, is through tourism and supporting the tourist industry.
There are tens of thousands of jobs and tens of thousands of businesses involved, be they hotel chains or family-run companies. We know the difference there can be between day trips and people who stay overnight: the average day visitor spend is £14.52, and the average spend for overnight trips is £239. One of the great things about the Eden Project down in Cornwall is that it is impossible to visit it in a day; you have to stay overnight. It has had an incredible impact in Cornwall, as far as visitors are concerned. We need to see more ideas like that taken forward. That is very important, and I very much welcome this debate.