Lord Harrison
Main Page: Lord Harrison (Labour - Life peer)Certainly my Lords. Visit Britain has created the You’re Invited programme to showcase Britain to the world and to attract more overseas visitors, and that is backed by a £100 million marketing fund, funded by the Government and the private sector. Certainly that will be used to make the most of the international interest in the royal wedding, and to build on that for the major events, marketing and PR activity that will focus on the diamond jubilee celebrations as well as the London Games themselves. As regards the noble Lord’s second question, tourism is vital to the nation, but in particular parts of the country it is a major form of employment.
Will the Government acknowledge that inward tourism is the major export industry, and a successful one, in the United Kingdom? When will the Government get rid of the pernicious air passenger duty which so inhibits visitors coming to this country and spending their money here?
My Lords, we constantly look at the different factors which might inhibit people from coming here. On air passenger duty, the noble Lord may not agree, but aviation is relatively lightly taxed in comparison to other forms of taxation. There is a consultation out for this which we will be looking at closely, and will be hoping to come back before the end of the year to see whether there are factors which might cause a need to look again at air passenger duty.