Tourism
Debate between Lord Russell of Liverpool and Viscount Thurso
Viscount Thurso (LD)
My Lords, I draw attention to my registered interests, as chairman of VisitScotland, a board member of VisitBritain and president of the Tourism Society of the United Kingdom. As many noble Lords have already pointed out, the visitor economy is huge. It is a great contributor to both wealth and jobs. I would also argue that it makes a great contribution to well-being. People need to go on holiday, and throughout the nations and the kingdom, they need the mental health well-being that comes from visits.
The industry has been devastated by the pandemic, but it will recover. The £25 billion that the various Governments have spent is gratefully received. I want to make two points—first, to draw attention to a barrier to recovery, and, secondly, to outline an opportunity in recovery.
The barrier is, quite simply, the failure of the labour market. There are many structural reasons why the labour market has failed at this time, and there are many strategies that will help to cure it, but they will not happen for the next year or two. That is in the future. For the next two years there will be a shortage of labour, and there is only one answer to it—some form of visa waiver programme, so that we can hire staff. Quite simply: no labour, no wealth creation, no taxation.
The opportunity to which I want to draw the attention of the House is putting sustainability at the heart of the recovery. In VisitScotland, which I chair, we have a programme called responsible tourism, which we started two years ago. At its heart are two points. One is that, through our visitor management programme, tourism should be done with communities rather than done to them. The second is that we green the product. We have a target to be a net-zero destination by 2030. It is ambitious, but I believe we are well on the way to achieving it.
The visitor economy is a major force in the economy, and it is a major force in well-being. It is a force for good. We have an opportunity, if the labour market is sorted, to build it back, in recovery, sustainably.
The Deputy Speaker (Lord Russell of Liverpool) (CB)
The noble Lord, Lord Berkeley, has withdrawn from this debate, so I call the noble Lord, Lord Taylor of Holbeach.