Lord Hughes of Woodside
Main Page: Lord Hughes of Woodside (Labour - Life peer)I will certainly be very polite during my trip to China. I thank the noble Baroness for her collaboration on this important issue during the passage of the Bill. We are bringing in a number of measures, including strengthening the direct marketing guidance, which includes the possibility of making consent time-bound, because one problem is that you tick the box and that may enable people to make nuisance calls. The point that she makes about directors, particularly where a company has gone bust as a result of a large fine, is one that we should look at.
My Lords, is the Minister aware that many of the companies that make cold calls take no account whatever of the regulations? They are not registered, there is no way of tracking them and they do not give their numbers, so what can be done to stop these people who are working outside the law? They are the ones who cause the most difficulty, especially to vulnerable elderly people.
This is a wider problem, what with changes online and the ability of criminals to work across borders. The answer is that we have to persist in complaining. Even if phone numbers are withheld, you need to report instances to the Information Commissioner, whether online or otherwise. We will find that over time some operators are being put out of business. I myself have found that when reporting an incident and discovering that the number is owned by a large company that has had a large fine. This is a complex area. We are trying to tackle it on a number of fronts through regulation, awareness and innovation. An innovation fund was set up last year by my right honourable friend the Chancellor to put money into novel options, and we are pursuing those.