(5 years, 4 months ago)
Lords ChamberI thank the noble Lord for his question; I hope that we can occasionally think cleverly in government. He is absolutely right that obesity is strongly correlated with socioeconomic deprivation, and that is why chapter 2 of our plan tries to target those areas that are most affected by delivering a childhood obesity trailblazer programme, working with local authorities to address this. They have been provided with £100,000 in the first instance to try to improve the impact of the childhood obesity plan. We shall see how that goes, but I am very happy to pass on his suggestion.
My Lords, the Minister will no doubt be aware that the British-Irish Parliamentary Assembly some time ago produced a report on childhood obesity. Does the Minister agree, dipping into that report, that we need not only a national strategy but—as demonstrated to the committee in Amsterdam—a local strategy, where the local authority can take the initiative, and there can be education and pregnant mothers can be helped to see their way through their own diets and therefore to help their children? Does she agree that we need a local strategy as well, and can the Government initiate that with local authorities?
The noble Lord is quite right that the national plan must be implemented locally. Public Health England works with local authorities to do that and has set up a number of tools, such as the Change4Life plan, which includes food scanners that have been downloaded several million times to help parents and families make better food choices. We have more to do on this, and we very much welcome proposals to do it. I know that the Amsterdam model has been particularly effective; indeed, my noble friend raised this with the previous Public Health Minister, and I am sure she will continue to raise the issue.