Question to the Northern Ireland Office:

To ask the Secretary of State for Northern Ireland, for what reason the changes to trading arrangements in Northern Ireland do not feature as part of the Brexit preparations advertisements running on television and radio.

The Government’s priority has always been to ensure that businesses understand the new trading arrangements introduced across the UK this year.

The Government has run an extensive UK-wide public information campaign aimed at the UK business community, which has directed business owners to the Brexit checker tool and the latest advice on GOV.UK. This included specific Northern Ireland-related guidance.

We also ran bespoke advertisements in Northern Ireland since August 2020 to highlight that some trading rules were changing, including those governing the movement of goods. This information was targeted at the broadest possible audience by using a blend of TV, video on demand, radio, print and digital channels.